I’m putting together a Nonprofit Communications Trends Report that I’ll release in January, and I need your input and predictions. Please take just a minute to complete the survey. Here’s what I’m asking: Which communications tools will be very / somewhat / least important to your nonprofit in 2011? How often will you email the…
From today until December 31, we are putting our Annual All-Access Pass to the Nonprofit Marketing Guide Webinar Series on sale for $365 — a dollar a day for training that makes your job easier and makes your nonprofit more effective. Over the course of a year, we present about 45 webinars in the series,…
This post is part of EpicThanks, this year’s version of Tweetsgiving. I’m making a $25 donation via EpicThanks this year, and hope you will too. I’ve had a bit of a rough week . . . pain in three different parts of my body from unrelated maladies, a septic tank on the fritz and still…
In addition to everything we do at Nonprofit Marketing Guide directly for nonprofits, I also have a small side project that helps freelance writers and consultants do a better job serving their own nonprofit clients. It’s called Freelance Writing for Nonprofits. I’ve re-opened registration for another session of the “Freelance Writing for Nonprofits” coaching program created…
Happy Friday to you all! After a busy week of traveling to Erie, PA for three presentations at Nonprofit Day and preparing for my upcoming planning workshop with Nancy Schwartz in DC next week, I am ready for some mixed links (and drinks)! Join me, won’t you . . . Want more national exposure, but…
Voting for the 2010 Getting Attention Nonprofit Tagline Awards end tomorrow, so if you haven’t voted yet, it’s time! You’ll learn a ton just from the voting process, and Nancy Schwartz will send everyone who votes a special report. Vote here. The 70 tagline finalists have been culled from over 2,700 entries in 13 categories.…
Yesterday I presented part of NTEN’s “We are Media” workshop at the annual conference of the North Carolina Center for Nonprofits, along with Holly Ross, Jordan Viator, and Ruby Sinreich. Here’s the slideshow, which gives you some quick tips on how to deal with the six most common concerns nonprofits have about using social media.…
Nancy Schwartz and I talked this morning about how nonprofits need to stop trying to reach out to the mythical “general public” and instead focus on the specific groups of people who matter most to your success. We recorded our conversation for you. Nancy and I will be spending lots of time working closely with…
If you’ve been thinking about attending the Total Focus Marketing Plan Workshop that Nancy Schwartz and I are presenting in October, you’ll save $100 if you go ahead and register now. Friday, October 17 is the last day for Early Bird registration. The price goes up by $100 on Saturday. Look what we’ve built into…
Think about your nonprofit’s newsletter. Does this sound familiar? You send it out 4-6 times a year. If it’s in print, it’s more than 4 pages long. If it’s an email, you have to scroll through more than three screens to see it all. It’s all about the work your staff is doing. It’s written…
I’m hearing some great stories from readers of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause (Amazon link) and I want you to be able to hear and share them too. So, Claire Meyerhoff, our resident media relations pro, and I are turning our Magic Keys Radio and Podcast into…
I released a new free e-book this week called 25 Metaphors Nonprofits Can Use to Get Their Messages Across – and the Decrepit Dozen to Avoid. It’s the first in the new “Ideas for Nonprofit Writers” series that I’m creating for you. This e-book will help you make complicated or foreign messages feel simple and…
