Two Nonprofit Marketing Guide specials are wrapping up on December 31: 1) The 2011 Nonprofit Communications Trends Survey We’ll be taking down the survey on January 1 so we can start analyzing the results. Everyone who participates in the survey will get an advance copy of the Trends Report on Monday, January 10. We are…
If you’ve been reading my blog for awhile, you’ll remember the “thank you” note experiment I did in 2008 and 2009. More recently, Marta Lindsey’s experiment on keeping all of the nonprofit direct mail she received for a year was also a big hit. So, I started thinking, what if a bunch of us picked…
I’ve just re-released my popular e-book on how to write a nonprofit annual report. If you are struggling with how to produce one, this guide will answer your questions. This new edition covers the five essentials of a good annual report, as well as what I consider to be the best “new and improved” formats.…
I just took a look at the results to date from our survey of nonprofit communicators, as I prepare for our webinar tomorrow (Wednesday) on Trends for 2011 and Your Nonprofit Marketing Plan for 2011. The “How much email is too much (or too little)” question is one I get all the time, so I…
Network for Good just released a new online giving study that provides all kinds of good ideas for increasing the amount of money you can raise online. It’s not about coming up with gimmicks; it’s about creating connections and building relationships with your donors. Here’s one of the central lessons from this study of over…
I’m putting together a Nonprofit Communications Trends Report that I’ll release in January, and I need your input and predictions. Please take just a minute to complete the survey. Here’s what I’m asking: Which communications tools will be very / somewhat / least important to your nonprofit in 2011? How often will you email the…
From today until December 31, we are putting our Annual All-Access Pass to the Nonprofit Marketing Guide Webinar Series on sale for $365 — a dollar a day for training that makes your job easier and makes your nonprofit more effective. Over the course of a year, we present about 45 webinars in the series,…
This post is part of EpicThanks, this year’s version of Tweetsgiving. I’m making a $25 donation via EpicThanks this year, and hope you will too. I’ve had a bit of a rough week . . . pain in three different parts of my body from unrelated maladies, a septic tank on the fritz and still…
In addition to everything we do at Nonprofit Marketing Guide directly for nonprofits, I also have a small side project that helps freelance writers and consultants do a better job serving their own nonprofit clients. It’s called Freelance Writing for Nonprofits. I’ve re-opened registration for another session of the “Freelance Writing for Nonprofits” coaching program created…
Happy Friday to you all! After a busy week of traveling to Erie, PA for three presentations at Nonprofit Day and preparing for my upcoming planning workshop with Nancy Schwartz in DC next week, I am ready for some mixed links (and drinks)! Join me, won’t you . . . Want more national exposure, but…
Voting for the 2010 Getting Attention Nonprofit Tagline Awards end tomorrow, so if you haven’t voted yet, it’s time! You’ll learn a ton just from the voting process, and Nancy Schwartz will send everyone who votes a special report. Vote here. The 70 tagline finalists have been culled from over 2,700 entries in 13 categories.…
Yesterday I presented part of NTEN’s “We are Media” workshop at the annual conference of the North Carolina Center for Nonprofits, along with Holly Ross, Jordan Viator, and Ruby Sinreich. Here’s the slideshow, which gives you some quick tips on how to deal with the six most common concerns nonprofits have about using social media.…
