The First 100 Days of Your Nonprofit Marketing Job – Download the New E-Book

Late yesterday, in celebration of President Obama’s inauguration, I released a new free e-book called “The First 100 Days of Your New Nonprofit Marketing Job.” It’s a list of 100 tasks that you should try to complete within 100 days of starting your new job. The list will help you succeed personally and will also…

Help Some Nonprofits Get to the NTC in April – It’s the Place to Be

I’m going to NTEN’s NTC this year (that’s the Nonprofit Technology Network’s Nonprofit Technology Conference) in San Francisco in April. It will be my first time, and I can’t wait, because I know I’ll get to meet in person so many of the friends I’ve made online over the last few years. I’m also excited…

Positioning Your Nonprofit as an Expert Source

Be the One They Call. “How to Position Your Nonprofit as an Expert Source”Webinar on Thursday, January 22 at Noon Eastern. Registration is just $35. If you are interested in how you can increase your organization’s visibility and credibility — and position your staff as expert sources for the media, policymakers and others — you’ll…

Online Office Hours This Friday & Other Ways to Ask Your Nonprofit Marketing Questions

Happy New Year! I’ll be available to answer your questions live on my blog this Friday, January 9, from 1:00 – 1:30 p.m. Eastern (10:00 a.m. Pacific). Just come to the blog homepage and you’ll see a live chat window where you can enter your questions. To encourage more conversation on do-it-yourself nonprofit marketing this…

Going from a Print Newsletter to Email: What to Leave Behind

It seems like every nonprofit I’ve talked to in the last few months is either dropping their print newsletter entirely or carefully considering ways to cut back on the expense of publishing it (e.g. publishing fewer pages or printing fewer copies). If you are considering moving from print to email, I recommend starting from scratch…

End-of-Year and Annual Appeal Letters – Join Us Friday

During this Friday’s edition of Magic Keys Radio (December 5, 2008, 1:00 p.m. ET), Claire Meyerhoff, Gail Perry, and I will be talking about those fundraising letters and emails everyone sends out in December. If you aren’t planning to send an appeal this month, you really need to. Make the time. Network for Good processes…