During live office hours this afternoon, I answered questions about spreading the word about volunteer opportunities, how to get members to join a group, whether to include volunteers in an annual report, and when to publish an annual report. Click the Replay button below to read the transcript (you’ll need to click over to the…
Happy New Year! I’ll be available to answer your questions live on my blog this Friday, January 9, from 1:00 – 1:30 p.m. Eastern (10:00 a.m. Pacific). Just come to the blog homepage and you’ll see a live chat window where you can enter your questions. To encourage more conversation on do-it-yourself nonprofit marketing this…
I did a quick review of my traffic stats for this blog and here are the top ten most visited posts, ending with the most popular: If Social Networking Isn’t Marketing, Why Bother? Moving Your Print Newsletter to Email – 7 Tips Where to Put Keywords on Your Web Page Bunches o’ Studies and Stats…
It seems like every nonprofit I’ve talked to in the last few months is either dropping their print newsletter entirely or carefully considering ways to cut back on the expense of publishing it (e.g. publishing fewer pages or printing fewer copies). If you are considering moving from print to email, I recommend starting from scratch…
If you are reading this on the blog itself, you’ll see that Nonprofit Communications has a look new. It’s not too far off from the old one, but this new template gives me some additional functionality I was missing before. I’m still playing around with it, so I apologize if the design tumbles around on…
Last night’s episode of The Office, where Jim, Pam, and the other Dunder-Mifflin staff battled it out over how to spend the end-of-year budget surplus brought me back to my days working at both the U.S. Environmental Protection Agency and at a small nonprofit that relied primarily on foundation funding. It really was true: if…
During this Friday’s edition of Magic Keys Radio (December 5, 2008, 1:00 p.m. ET), Claire Meyerhoff, Gail Perry, and I will be talking about those fundraising letters and emails everyone sends out in December. If you aren’t planning to send an appeal this month, you really need to. Make the time. Network for Good processes…
This week I’m asking for your help in crafting the schedule for the Nonprofit Marketing Guide Weekly Webinar Series in 2009. The results of this survey will determine what goes on the schedule, who I recruit as guest speakers, etc. Take the survey now. Seventy-five nonprofits have completed the survey this week and here are…
Nonprofits use personal profiles (aka personality profiles) all the time. You’ll often find them under headings like Volunteer Spotlight, Friends of (Your Issue), and Meet the Board. Nonprofits also use profiles as one form of storytelling to put a specific human face on their programs, accomplishments, needs, and advocacy positions. Every good profile starts with…
. . . me decide what should go on the 2009 Weekly Webinar Series schedule. Complete the quick survey now. Photo by FutureShape on Flickr I’m working on the weekly webinar series schedule for next year and need to know what’s most important to you! Please take this quick survey and let me know which…
Photo by psd on Flickr Thanksgiving is still two weeks away, but I have so many people to thank this year that I want to get started now. At the top of the list are all of you who read this blog and participate in Nonprofit Marketing Guide’s webinar series. You make it possible for…
You can get some good free advice from me and a couple of other smart nonprofit marketing gals this week. Free webinar on social media listening, Thursday, November 13. Register now. On Thursday, November 13 at Noon Eastern (9:00 a.m. Pacific), I’m hosting a free half-hour webinar with Lindy Dreyer called “What’s the Buzz? Find…
