“So many times the PR staff would schedule interviews with the big names in the agency but when they sat down with us they had no idea what they were talking about.” This was a major problem for live television or radio and resulted in producers calling on nonprofits with “subjects” they could trust. “People…
Are you struggling to inspire your readers? It may be your style of writing. Many of the words we use in our writing would never come out of our mouths in everyday conversation. You need to write like you’re in a conversation as opposed to a lecture. Who wants to be lectured to? Not your…
Today we opened the CALM not BUSY Book Club Group on Facebook. We have all kinds of fun stuff planned. including new content, live Q & A sessions, and more. We are trying out the new Social Learning tools for Facebook Groups too. Here’s my quick video announcement if you can’t see it above. If…
Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: STARTS TOMORROW! June 5 & 6: Donor Newsletters That Raise More Money Learn the science and secrets of writing a good donor newsletter from Tom Ahern, and you can reap extraordinary rewards. Registration is $119 for Part 1, $199 for Parts 1 and 2…
Haven’t quite filled in your content calendar for next month? Use these prompts taken from our Monthly Nonprofit Writing Prompts Email Newsletter for your blog posts, social media updates or newsletter articles. (If you are all set for content ideas in June, sign up for our Nonprofit Writing Prompts email newsletter and you’ll receive July’s prompts early…
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Dr. Mark Zobel is the…
Happy Friday, friends! Time to wind down the week with the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… Our friend and Google Analytics expert Eric Squair is doing a free webinar May 31st – How to Identify Your Website’s Most Popular Content. Find out Why Your Nonprofit…
Let’s Shift That Culture and Make Some Real Progress! There is more to effective nonprofit communications than following best practices. To get the best results, there needs to be a fundamental shift in how you lead your communications staff and the team culture you foster. TOMORROW, Kivi will share what she’s learned from more than…
On today’s Facebook Live show, I talked about the four responsibilities that executive directors and other nonprofit leaders have if they want their communications staff to be successful. I call them the “4 Ds” of Effectively Managing Communications Teams: Dedicate yourself and real resources to communications. Define the work. Delegate the work, including decisions. Discuss…
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Caroline Guy is the Coordinator…
It’s finally Friday! Let’s celebrate with the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… First things first, the FTC urges Twitter users to change passwords. Have you asked Does Social Media Impact SEO? Hootsuite Ran an Experiment to Find Out. Roger Craver looks at what…
Earlier today I interviewed an awesome nonprofit communications director about how she transformed the culture of communications at her organization. I’ll share her name and story soon, but one experience she mentioned can’t wait, because I know someone reading this blog needs to hear this message today. If you are crying in your car at…
