Modern Media Relations for Nonprofits – New Book, New Webinar

Our good friends Antionette Kerr and Peter Panepento have been working together to bring you a brand new book – Modern Media Relations for Nonprofits: Creating an Effective PR Strategy for Today’s World. The book will serve as your guide to successfully working with reporters, editors, and opinion makers and also prepare you for crises such as…

Hot Topics in April: Direct Mail, Modern Media Relations, and Supportive Nonprofit Cultures

Here’s what’s happening at Nonprofit Marketing Guide this month: On the Blog: Antionette Kerr will talk about Confrontation versus Conversations on the 5th. Peter Panepento will be back on the 26th. Kivi will talk about building a positive culture of communications at your nonprofit throughout the month. I usually publish our Day in the Life of a…

Your Questions about Building a Culture That Supports Communications?

I’m working on a new two-part webinar series for late April on building an organizational culture that supports your communications work.  I’d love to hear what questions or challenges you are facing in the comments. Or you can email me directly.  I’m using a basic definition of culture: The shared assumptions, values, beliefs, attitudes, and…

Mixed Links for Nonprofit Communicators March 16, 2018

Good day, good friends! It’s time for the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… If your emails aren’t being delivered, check out Landing Your Emails – Expert Email Deliverability Tips. Jeff Bullas breaks down Why Facebook Has a Big Problem. Feel like you’re from…

Inclusive Conversations: Moving Beyond the “Crunch”

Communications directors are in the perfect place to lead inclusive conversations–but let’s be honest–it’s not always easy. My colleague, Kim Pevia, is an expert in this field and she often calls inclusive conversations “crunchy.” I’ve dubbed it “challenging” or “messy,” but the image of the “crunch” resonated. “You know the moment when it happens,  you feel…

3 Big Trends That Should Change the Way You Work Online

Sometimes in the nonprofit world, we get consumed with the specific details of online fundraising, advocacy and education for our causes and forget about the bigger trends at play. Let’s take a quick look at three really big trends that will affect everything you do online, including fundraising.  Think about all the pieces in the…