Five Questions about Print Newsletters

Last week I taught my “Strategies for Successful Nonprofit Newsletters” workshop through Duke University’s certificate program in nonprofit management. The workshop focuses mostly on print newsletters, and here are the top five questions that participants said they wanted answered during the course. You get my bottom-line, three-second answers here. Follow the links to www.nonprofitmarketingguide.com for…

Seeking Great NGO-BIZ Environmental Partnerships

In addition to helping nonprofits with their print and online communications, I also do some freelance writing on the side and am now contributing to GreenBiz.com. I wrote this week’s feature article, “Corporate Giants Find Success in Unexpected Partnerships” about Dell’s environmental partnerships with Goodwill and the National Cristina Foundation and Abitibi-Consolidated’s partnerships with thousands…

Nonprofit Carnival is Up at Aspiration

Heather Carpenter has posted this week’s Carnival of Nonprofit Consultants at her Aspiration blog. This week’s topics include open source software, website mistakes, authenticity, coaching, fundraising proposal failures, and more. Heather is going back to school, so she’ll now be blogging in a new location. The Carnival heads next to Katya’s Nonprofit Marketing Blog and…

How to Be Authentic @ This Week’s Carnival

Sea Change Strategies brings us a round-up of articles on being authentic in your nonprofit communications and marketing as the host of this week’s Carnival of Nonprofit Consultants. You’ll find some good examples of what’s considered authentic, what’s not, and how to get better at it in your own work. Thanks to first-time host Mark…

Getting Comfortable with Spin

Much of the battle in helping nonprofits communicate more effectively is in convincing them to put a different spin on what they are currently saying in person, in print, and online. When talking to donors, that spin might be changing the language from the first person (“We, the nonprofit”) to the second person (“You, our…

Carnival Looks at Nonprofit Partnerships

This week’s Carnival of Nonprofit Consultants looks at nonprofit partnerships. You’ll find some interesting case studies compiled by Leila Johnson at Data-Scribe, this week’s host. Next week the Carnival travels back to Solidariti in Australia. Want to know more about the Carnival, such as how to submit your own posts for consideration? Get the details…

Carnival of Nonprofit Consultants #47

Michele Martin at the Bamboo Project has posted this week’s Carnival of Nonprofit Consultants. You’ll find tips on using contests to create loyalty, entering the American Express Members Project, using online tools with your board, getting out of your outreach rut, working with offending donors, UNICEF’s celebrity marketing campaign, managing compensation in your nonprofit and…

AmEx Members Project – Tips for Doing It Right

If you watch any late night TV, you’ve probably seen the American Express commercials with Sheryl Crow, Ellen DeGeneres and others promoting the new Members Project. For every card member who registers at MembersProject.com, American Express will donate $1 toward a $5 million grant to a single project, selected in part by member voting. How…