FACEBOOK DUMP: Catch Up With 22 of the Latest Posts on Features, Fundraising, Ads and Engagement

Two. Billion. Monthly. Users. Facebook hit this momentous milestone late last month. If Facebook were a country, it would be the most populous nation on earth, far surpassing China’s population of 1.4 billion. Whoa. Facebook even changed its mission for the first time in its 13 year history, from “to give people the power to…

What’s Going On in July

Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: All-Access Pass Sale Save $200 when you enter the promo code HOTSAVINGS at checkout. Sale ends this Friday, July 7th. Learn more about the All-Access Pass and enter promo code HOTSAVINGS to save $200. July 13: How to Measure the Effectiveness of Your Email,…

Newsjacking for Nonprofits

Amazon founder Jeff Bezos set the nonprofit world ablaze earlier this month by tweeting a “request for ideas” about how to direct his charitable giving. Not surprisingly, Bezos’ unusual public request has drawn massive media coverage, in addition to more than 42,000 replies on Twitter. It also offers a great opportunity to talk about ‘newsjacking‘ — the…

Communications Directors, Step Up and Lead

Just about every week, I talk to nonprofit communications directors who have “limiting beliefs” that are holding them back.  Limiting beliefs are ideas or assumptions that you have about yourself, your situation, or others that limit your ability to succeed. But limiting beliefs are just that: beliefs. They are not indisputable facts, and they are…

7 Reasons Why This Gen X Nonprofit Marketer Has Fallen In Love With Slack

As an independent marketing and communications consultant, I work with a wide variety of clients, from nonprofits of all sizes, to agencies, to training companies. Lately, when we begin working together, figuring out how we’ll communicate and manage communications and projects, I inquire, “Do you email? Or Slack.” I’ve used Basecamp, Asana and Trello. Skype…

5 Ways to Make Progress Daily and Keep Your #NPCOMM Work on Track

Making a little progress every day is really important to staying motivated and happy in your work. But when you feel like you are getting pulled in a hundred different directions, as many nonprofit communicators are, that can be tough. Experts recommend that you develop “progress rituals.” Here are 5 I like. Let us know…