Where’s the Love: Is Your Communications Strategy LGBTQ Inclusive?

Here at Nonprofit Marketing Guide, we believe that cultural competency is an important element of good nonprofit communications. Today, contributing writer Antionette Kerr takes a look at several ways you can improve LGBTQ inclusion in your organization and its communications. ~Kivi When people think about cultural competency, they tend to talk in terms of race,…

Five Ways to Plan for the Unexpected, #NPComm Style

I’m teaching about editorial calendars a lot this month, and here’s one of the key lessons: Stay strategic while also making room for the unexpected. You don’t know what’s going to happen in the future. But you do know that something is going to come up that you’ll have to deal with. So you need…

Planning Your Editorial Calendar This Year

We’ve always known what a difference an editorial calendar makes. Our Trends Report research shows that nonprofits with effective communications are three times as likely to use an editorial calendar as those who say their communications are ineffective. Effective communicators are also twice as likely to invest significant time into editorial planning as ineffective ones.…

What’s Going on in February

Here’s what’s happening at Nonprofit Marketing Guide this month: Coaching: Starts Feb 08: Nonprofit Marketing Accelerator – Planning Your Work: Mastering Your Editorial Calendar in 2017 Kivi Leroux Miller leads this 6-week coaching session where you’ll design and build an editorial calendar for your nonprofit’s communications. Registration is $600 Learn more and register Training: Feb 09:…

Building Effective Nonprofit Communications Teams (Infographic) #NPCOMM2017

Much of our 2017 Nonprofit Communications Trends Report is about effectiveness. For communicators, there are lots of different ways to talk about effectiveness — what it looks like, how to measure it, and how to get more of it out of your team. Today we are sharing our second infographic from the report (here’s the…

Thirsty for Online Fundraising Data? Check Out the Luminate Online Benchmark Report 2016

  Email is still gold. And the shift from quantity to quality is ON! These are some of the key takeaways from the new Luminate Online Benchmark Report 2016 by Blackbaud. The report aggregates data from July 2015 to June 2016 from 631 mature Luminate Online customers — orgs with at least 3 years of consecutive usage data.…

Nonprofit Comms Team Size, Budget and Salary [Infographic] #NPCOMM2017

The 2017 Nonprofit Communications Trends Report is officially available! We have so much to share that we are doing three infographics. Here’s the first on team staffing, budgets, and salaries. We’ll share another next week. Thanks so much to everyone who participated in the survey and special thanks to those of you who submitted photos.…