Earlier this summer, I mentioned that we’ve been tracking the communications of pairs of national nonprofits working in the same space. Where are the strategies in sync? Where do they diverge? What can you learn from that? We are calling it The Showdown, and we will often declare “winners,” but that part is really just…
Are you having trouble getting the media to cover your nonprofit? The rules for getting that coverage have definitely changed with the advent of digital media. Stop relying on old press releases and learn how to connect with today’s generation of journalists. Media relations expert Peter Panepento can show you how. Join us next Tuesday as…
So you had an email that tanked. Or an email fundraising campaign that’s limping along. Or you just want to give an extra boost near an advocacy deadline. Should you resend email to non-openers? Sometimes. Technically speaking, a resend is sending the exact same message to the nonopeners of the original email. DON’T do this.…
Are thought leadership and media relations on your to-do list? Then you need a plan to make it happen! I invite you to join us for our next Accelerator Course on Becoming a Thought Leader and Media Darling. During the six-week program, you and your team will develop a Thought Leadership Communications Plan. With my coaching, help from…
In just a few weeks, we will kick off our latest Nonprofit Marketing Accelerator – Becoming a Thought Leader and Media Darling. Mary Alice Holley of BC/DC Ideas shares some tips on becoming a thought leader and what being media savvy can do for your nonprofit. ~Kristina Guest Post by Mary Alice Holley of BC/DC Ideas If your…
“I’m just too busy!” you scream to yourself. But all nonprofit communicators have a lot of their plates, so why do some thrive while others merely survive? Find out during our brand new budget-friendly webinar: Be CALM not BUSY: The Secrets Behind Smart and Successful Nonprofit Marketing Presented by Kivi Leroux Miller Wednesday, August 10th…
[Updated Aug. 11, 2016] Are you thinking about participating in a Giving Day? Good news! There are so many organizations that have given it a try, and YOU can learn from them (the good AND the bad). Look at their websites, donation landing pages, countdown clocks, emails, social media accounts, images, and hashtags. Do a…
How often have you banged your head against the wall because you just can’t squeeze any more from your existing team and budget? When you know what you could do, if…… There IS a way to move past this seemingly insurmountable barrier, and that’s enlisting your colleagues (start with staff, then expand to your board…
I hope everyone is having a good week. Let’s wind down with some Mixed Links… Here’s The Formula for Writing a Winning Advocacy Call to Action. Andrew Littlefield breaks down The Fundraising and Marketing Rift, and How To Fix It. You only have a few days left to submit your post for this month’s Nonprofit Blog Carnival.…
Earlier this summer, I mentioned that we’ve been tracking the communications of pairs of national nonprofits working in the same space. Where are the strategies in sync? Where do they diverge? What can you learn from it? We are calling it The Showdown, and we will often declare “winners,” but that part is really just…
Join Kivi and your fellow All-Access Pass Holders for a 60-minute open Q & A discussion this Thursday, July 21st from 1:00-2:00 pm Eastern (10:00-11:00 am Pacific). You can ask Kivi anything, and she’ll do her best answer. But we also hope everyone will pitch in to share their own experiences and ideas too. This is…
So we’re into the lazy, hazy days of summer, and maybe you haven’t been keeping up with your editorial calendar as much as you should have been. You’ve been on vacation. It’s hot outside. It’s perfectly normal for things to slide a bit this time of year. But now you are less than two weeks…
