How many of your donors came back last year? Do you know? If your nonprofit is anything like the 8,000+ organizations that participated in the 2015 Fundraising Effectiveness Project Survey, the answer is….not enough. Retention rates are pretty abysmal in the nonprofit sector, hovering at 43 percent for the past two years. So, how can…
Does this sound familiar: If you feel like no one cares about your deadlines, you aren’t alone! In this edition of Nonprofit Communications Confidential, we hear from those of you who just can’t seem to make people understand deadlines are there for a reason: Asking for content by a certain date and not getting it…
Feel like you’d be more productive if you could just manage your own attention better and limit distractions? I’ve got a challenge for you . . . pick one of the four tactics below and use it every day for a week. Do not (repeat) do not try them all! Pick just one and see…
We’ve found several instances lately of other bloggers reprinting content from this site without permission. While we are flattered that people like our work, and the work of our guest bloggers, and want to share it with their own communities, we must insist that “fair use” copyright rules are followed. What does “fair use” mean?…
Nonprofits, are you ready for your moment in the spotlight? The 88th Academy Awards air Feb. 28 and the world will be watching. (Also, some of the world WON’T be watching, in an #OscarsSoWhite protest over the lack of diversity among nominees in the top acting categories.) Watching or not, film will be the center of…
How long should you spend working on an email newsletter? How much time do you need to invest in Facebook or Twitter to improve your engagement? While we can give you rough, anecdotal answers to questions like these, I’d much rather see you answer the questions for yourself. With your real-life data, you can then…
This Thursday, February 11th at 1:00 p.m. Eastern (10:00 a.m. Pacific) Carson Tate, author of Work Simply, will join us for a FREE webinar – Work Simply: Embracing the Power of Your Personal Productivity Style. During the webinar, Carson will discuss how to prioritize your work based on the way you think and process information. You and…
When nonprofit communicators think about media relations, they often focus on proactively pitching stories and reaching out to reporters and editors. But effective media relations isn’t just about pushing our story ideas on unsuspecting reporters. It’s also about being ready and responsive when a reporter or editor is already pursuing a story. Being responsive isn’t just about being…
Twitter. The second fiddle. Always the bridesmaid. The step-child. Pick whatever metaphor you like, but Twitter is always coming in as the runner-up to big bad Facebook. But guess who’s there for Twitter, wanting to take it to the prom and even maybe marry it someday? Nonprofit communications directors! In our 2016 Nonprofit Communications Trends…
Next Thursday, February 11th at 1:00 p.m. Eastern (10:00 a.m. Pacific) Carson Tate, author of Work Simply, will join us for a FREE webinar – Work Simply: Embracing the Power of Your Personal Productivity Style. During the webinar, Carson will discuss how to prioritize your work based on the way you think and process information. Take the…
I love getting to meet our blog readers in person, so if you will be attending any of these events, please find me and say Hello! I’m usually around for awhile both before and after I speak. February 12-13, Tampa, FL, UST Annual Meeting (private). I’ll be leading some discussions on marketing campaigns and how to…
Happy Friday, everyone! Let’s wrap things up for the week with some Mixed Links… Erica Mills lets us know how much words for nonprofits matter in Great Mission. Bad Statement. Wild Apricot asked what nonprofits do in a year and compiled their answers in The Ultimate Nonprofit Calendar. Big Duck has released its 2016 edition of…
