More Than Words: Why Visuals Are Critical in Pitching Your Story

If you have been reading our blog the last year, you will probably recognize Peter Panepento. Peter is the principal at Panepento Strategies, a full-service content, digital, and social strategy firm for nonprofits and socially-minded companies. He was formerly an assistant managing editor at The Chronicle of Philanthropy as well.  We are excited to announce…

Editorial Calendar How-Tos for Nonprofits [FREE WEBINAR]

Start off 2016 by bringing some order to your nonprofit’s communications chaos. We’ll show you how during our first training webinar of 2016. And it’s FREE TO EVERYONE! Join us for: Editorial Calendar How-Tos for Nonprofits Wednesday, January 13th 1:00 p.m. Eastern | 10:00 a.m. Pacific Recording available if you can’t make it live, but…

Week of Freebies! Reserve 2016 Nonprofit Communications Trends Report

Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies. While this is the last official day of the Week of Freebies here at the blog, we offer free downloads and resources from Nonprofit Marketing Guide all year long. Our annual Nonprofit Communications Trends Survey is our most popular…

Week of Freebies! Relevant Messaging Checklist

Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies.  When you are trying to create messaging that is more relevant to your participants, supporters, and influencers, use our Six R’s of Relevant Messaging. Rewarding Realistic Real-Time Responsive Revealing Refreshing Here’s a quick checklist for you to print…

Week of Freebies! Multi-Channel Fundraising Campaign Worksheet

Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies.  Get a jump on your 2016 online fundraising campaigns — from your website to email appeals to social networks — with our Multi-Channel Fundraising Campaign Worksheet. This 11-page worksheet will walk you through creating goals for your…

Official Christmas Cookie of 2015: Cinnamon Almond Crunch Cookies

I am usually a dutiful recipe follower, but I’m finally competent enough at baking cookies that I have been freestyling on some recipes lately, including this new one I created this year. It’s a mashup of sorts, inspired by this recipe for Disney’s Cinnamon  Glazed Almonds and this recipe for Toffee Almond Sandies. Enjoy! Cinnamon…

Are Shorter Facebook Posts Better? NPR Analyzes 3,000 Posts to Find Out

In October National Public Radio released an interesting analysis of how the length of lead-in text affects post performance on Facebook. The organization pulled all its link posts from the last six months — over 3,000 in all — and analyzed post performance in groups of 40-character increments. On the first look, NPR found that shorter…