How to Do Your Own Nonprofit Communications Audit [Training]

Has your nonprofit communications plan come together in an ad hoc, on the fly, piece-by-piece kind of way? If so, you aren’t alone. Most nonprofits have added new communications channels one by one. Maybe you added an email newsletter to your print newsletter, and started paying more attention to your website. Then you started experimenting…

Mixed Links for Nonprofit Marketers and Fundraisers August 14, 2015

Miss me last week? Kivi and I were having a work retreat in beautiful Asheville, NC. Let’s catch up over some Mixed Links… We are hosting this month’s Nonprofit Blog Carnival and are taking submissions on how you share progress or communicate accomplishments. Sprout Social has released A Strategic Guide to Social Media for Nonprofits. Yes, it’s only…

Clarify Your Complicated Communications with Metaphors [Free E-Book]

Does your nonprofit deal with an issue that is not exactly easy to talk about? Try simplifying things for potential supporters with a few good metaphors. Here’s an example of a great metaphor from our free e-book, 25 Metaphors Nonprofits Can Use to Get Their Messages Across – and the Decrepit Dozen to Avoid, that shows how…

Get CALM: C is for Collaborative

All this week, we are taking a look at what it means to be a CALM Communications Director (Collaborative, Agile, Logical, and Methodical). Today, let’s talk about being Collaborative. Communications directors are the translators and bridges between the people doing the work (inside the nonprofit) and the people supporting and benefitting from that work (outside…

How Communications Directors Can Get CALM

Someone asked me the other day what the outcome of our Communications Director Mentoring Program and other coaching programs really was . . . what was the ultimate result of communications coaching? The word that instantly popped into my mind and off of my tongue was CALM. Communications directors are usually very busy, often frazzled, people. They…

Need Writing Ideas? Try These Prompts

At the start of each month, we send at least 10 writing prompts (usually more) to the subscribers of our Monthly Nonprofit Writing Prompts E-Newsletter. These prompts help you come up with ideas for articles, stories, press releases, blog posts, Facebook updates, letters, and other content. We send them a month ahead so you’ll have time to think…

Powerfully Memorable, in 8 Words or Less (Case Study)

Every single nonprofit org—across size, budget, location and cause—shares a priceless opportunity to position its organizations, programs, fundraising campaigns and special events. And yes, that means your organization. Start to rock relevant messages and you’ll join a growing cadre of healthy organizations whose messages help to build awareness of their impact and value. That’ll place your…

Marketing Time Savers: Tools to Improve Your Writing

    Even if you like to write like I do, it can still feel like it takes forever to produce something good. And let’s face it, time is not something you have a whole lot of.  Below are five online writing tools we like and that were also recommended by friends. They’ll help you…