Some fundraising bloggers/consultants have discovered a terrifying new boogeyman – the work of nonprofit marketing directors! Hurry, get the pitchforks and the lighter fluid. We got us some branding hocus pocus witches to burn! Oh, haven’t you heard the hysteria? Yep, nonprofit marketing and branding are apparently killing fundraising. Killing it, they say! “Marketing…
We started our Day in the Life of a Nonprofit Communicator series back in 2013. It’s been a great success and has allowed us to get a glimpse into the everyday, nitty-gritty things you have to do for your job as a nonprofit communicator. It’s a popular series, but one we can’t continue without your help! We…
Happy Friday, everyone! Let’s cap off this chilly week with some Mixed Links (and maybe a little dancing)… New survey results from Pew Research show that while Facebook is still the top dog among social networks, its growth has slowed especially compared to Pinterest, Instagram, and Twitter. The Fundraising Effectiveness Project (FEP) has released its findings…
We’ve been producing the Nonprofit Communications Trends Report for five years for lots of different reasons. You ask us questions all the time, especially about things like communications frequency and whether you really have to “do” a certain communications channel. We wanted data for you, to supplement our own so-called “expert” opinions. I wanted…
Today Allison Fine joins us to talk about what she call “matterness” – making other people matter more in your work. For more on this, check out her latest book, Matterness: Fearless Leadership for a Social World. ~Kristina Guest Post by Allison Fine Keeping up your New Year’s resolutions to lose weight and exercise more may…
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Would YOU like to be featured in this series? Tell us what you do in a typical day as a nonprofit communications pro. Lauren Lawson-Zilai is the director of public…
It’s here! We’ve officially released the 2015 Nonprofit Communications Trends Report and infographic. We’ll be sharing more details from the report on the blog in the coming weeks, but wanted you to get access to the goods right away. Share Link: http://npmg.us/2015 Full-Size Infographic on Flickr Infographic on Pinterest Infographic on Facebook
For more tips and examples, join me next Thursday, January 15th at 1:00 p.m. Eastern (10:00 a.m. Pacific), for my brand new webinar Where Are My People? How to Find Your Audience on Social Networks. (Recording available if you can’t attend live.) Let’s face it – not all followers on social networks are the same. Some are…
Happy Holidays! While this may be the last official day of the Week of Freebies here at the blog, we offer free downloads and resources from Nonprofit Marketing Guide all year long. Our annual Nonprofit Communications Trends Survey is our most popular download every year. In it, you’ll find what other nonprofits will be doing with their…
Happy Holidays! We love our readers and think you deserve some goodies. This week, we are highlighting downloads and resources from Nonprofit Marketing Guide that are all FREE. How people feel about your nonprofit matters more than what they think about it. This free recorded webinar How to Build a Donor Communications Plan That Will Make Them…
Happy Holidays! We love our readers and think you deserve some goodies. This week, we are highlighting downloads and resources from Nonprofit Marketing Guide that are all FREE. Email is an inexpensive and fast way to get in touch with your supporters. But you sometimes need some help adding their email addresses to your database. That’s…
Happy Holidays! We love our readers and think you deserve some goodies. This week, we are highlighting free downloads and resources from Nonprofit Marketing Guide that are all FREE. Our free e-book 25 Metaphors Nonprofits Can Use To Get Their Messages Across will help you make complicated or foreign messages feel simple and familiar to your supporters…
