Share Your Predictions for 2015

It’s time to take the Nonprofit Communications Trends Survey for 2015. Last year, over 2,100 nonprofit communicators took our annual Nonprofit Communications Trends Survey . . . and now it’s time to get your predictions for 2015! This report has become the “go to” source for what’s REALLY happening in the world of nonprofit communications and…

KICK IT UP A NOTCH: 4 Smart Ways to Boost Your Year-End Online Fundraising

Fundraising goal established. CHECK. Compelling stories selected. CHECK. Email arc created. CHECK. Donation landing page updated. CHECK. Sounds like your year-end online fundraising campaign is off to a solid start. Wanna kick it up a notch? Try one of these 4 tactics to boost your online fundraising this December. 1) Offer a Match and Promote…

Build Your Email List for Year-End Giving

Integrating email campaigns with your direct mail appeal letter is a great way to get your supporters’ attention during the busy year-end fundraising season. If you need more emails, then we have a great resource to help you build your email list. Download Get Started with Email Acquisition Campaigns: Tactics, Apps and Real-World Examples to…

Get Your Free Membership with Nonprofit Marketing Guide

Our main goal at NonprofitMarketingGuide.com is to provide training and mentoring for nonprofits who have small communications staffs and budgets, but big enthusiasm and ideas. While we think our All-Access Pass is the most affordable and comprehensive nonprofit marketing training you can find, we understand that some of you don’t have a budget at all…

The 5 Best Nonprofit Digital Stories from TechSoup’s Storymakers Contest

TechSoup’s annual Storymakers contest had some great entries this year. Watch the winners and see what you can learn from them.  ~Kivi Guest Post by Alexandra (Ale) Bezdikian of TechSoup The world is changing. The landscape of communication is evolving at an exponential rate, and digital media creation is riding at the head of the wave. In…

Writer’s Block Giving You Nightmares? Fight Back With Our Monthly Prompts

We blog everyday. Then, we also have to write articles for our weekly e-newsletter. Plus write another newsletter to our All-Access Pass Holders, not to mention updating Facebook and Twitter. Then there is creating new content for webinars and e-books. I’m not going to lie – it’s tough sometimes to come up with ideas. I’ve been there, staring at…

#MixedLinks for Nonprofit Marketers and Fundraisers October 24, 2014

I hope everyone had a great week! Let’s celebrate with some Mixed Links… Don’t forget to send me your favorite nonprofit marketing and fundraising posts! Just tweet the link using #MixedLinks (and if you have room mention @kristinaleroux), then I will see if it’s a good fit for #MixedLinks. (And give you full credit for the find, of course.)…

Nonprofit Marketing Team Roles and Tasks – Who Does What?

I am working with two clients, ASPCApro and the Pittsburgh Park Conservancy, who are both looking at the best ways to staff what are essentially content marketing teams, even though the organizations don’t call them that. They’ve both asked me for the list of all the roles and responsibilities that should be covered by a…

5 Ways to Harness the Awesome Fundraising Potential of #GivingTuesday

On Tuesday, Dec. 3, 2013, the Internet exploded with giving. Millions of Tweets, Facebook posts and photos on Instagram celebrated giving back. Donations spiked – technology provider Blackbaud processed a whopping $19.2 million in online donations, up 90 percent from the previous year. What was this seismic philanthropic event? Giving Tuesday. Founded in 2012, Giving…

Not Too Late to Join the Instagram #NPCommPix Challenge

We have had over 750 pictures tagged #NPCommPix since we began the Nonprofit Communications Photo-a-Day Challenge on Instagram October 1st. You can still join in on the fun! And, no, you don’t have to catch up on days you missed or anything like that. Just jump right in! Just check out the theme for the…