Nonprofits love Canva for creating quick, good-looking graphics. Don’t you wish there was something just as quick and easy for video? I know I do . . . Yes, I have video editing software, but sometimes it’s overkill and takes too long to work through. I thought there had to be something much easier by…
Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: October 4: How to Create a Thank-You Video for Supporters Before Thanksgiving Get everything you need to create a great thank-you video just in time for Thanksgiving. Registration is $50 or Free with an All-Access Pass Learn More and Register October 17 & 18: Measuring the…
It’s “Ask a Stupid Question Day” so let me ask you this: Are you ready for the finest articles, posts, tips, and more from around the world of marketing and fundraising? Of course you are! We’ve got links on newsjacking, #GivingTuesday successes, getting more likes on Instagram, and more. Yep, it’s time for Mixed Links… M+R talks about Breaking…
Have you ever noticed that some nonprofit leaders seem to be everywhere in the media? They are featured in magazine profiles. They show up on TV. They get quoted regularly when reporters are looking for experts. The cynical among us might dismiss their media success, saying that they get attention because they are good looking. Or…
Curating content – or gathering resources published by others – is a great content marketing tool for nonprofits. It saves you from having to constantly create original content and positions your organization as a trusted source your followers can turn to for important information. It also subtly lets people know that you are so confident in…
It’s almost the weekend! Let’s wind down with some of the finest articles, posts, tips, and more from around the world of marketing and fundraising. We’ve got lots of stuff for you fundraisers out there as well as Facebook Live tips, the latest data on marketing, and how to fire someone (eek!). It’s time for Mixed…
Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Nick Houser has eight years’…
Happy Friday! Once again, I have scoured the web, only occasionally being distracted by cute puppies and Buzzfeed quizzes, to bring you the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… First things first, I hope everyone is safe and if you are interested,…
U.S. nonprofits might think they don’t have to worry about spam and privacy legislation elsewhere, but that’s not true. The reality is that if you are communicating online (and who isn’t?) you should really stay abreast of how the rules in other countries, like Canada and the European Union, are changing best practices everywhere. It may…
Emoji! These little symbols are exploding in number and placement in our digital lives. Wired called them “the first language born of the digital world.” In 2015, Oxford Dictionaries named emoji as its “Word” of the Year, when they moved beyond millennial messaging and exploded into the global mainstream. Today, emoji have made their way into…
Throughout my years as a reporter with stressful deadlines, I’ve learned to appreciate companies with good online newsrooms on their websites. So I wasn’t surprised to find when we began conducting interviews with journalists for our Modern Media Relations book that vibrant online press rooms are more likely to make you a media darling and…
Good afternoon (or good morning or evening depending on where you are)! I have gathered the best articles, posts, tips, and more from around the world of marketing and fundraising just for you. We’ll look at storytelling on social media, how to get an op-ed published, and even get into a little psychology. It’s time for…
