Mixed Links for Nonprofit Communicators – September 28, 2018

It’s “Ask a Stupid Question Day” so let me ask you this: Are you ready for the finest articles, posts, tips, and more from around the world of marketing and fundraising? Of course you are! We’ve got links on newsjacking, #GivingTuesday successes, getting more likes on Instagram, and more. Yep, it’s time for Mixed Links… M+R talks about Breaking…

The 3 Ingredients You Need to Turn Your Expert Into a Thought Leader

Have you ever noticed that some nonprofit leaders seem to be everywhere in the media? They are featured in magazine profiles. They show up on TV. They get quoted regularly when reporters are looking for experts. The cynical among us might dismiss their media success, saying that they get attention because they are good looking. Or…

Curating Content Versus Stealing It

Curating content – or gathering resources published by others – is a great content marketing tool for nonprofits. It saves you from having to constantly create original content and positions your organization as a trusted source your followers can turn to for important information. It also subtly lets people know that you are so confident in…

Mixed Links for Nonprofit Communicators – September 21, 2018

It’s almost the weekend! Let’s wind down with some of the finest articles, posts, tips, and more from around the world of marketing and fundraising. We’ve got lots of stuff for you fundraisers out there as well as Facebook Live tips, the latest data on marketing, and how to fire someone (eek!). It’s time for Mixed…

Day in the Life of a Nonprofit Communicator – Nick Houser

Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Nick Houser has eight years’…

Mixed Links for Nonprofit Communicators – September 14, 2018

Happy Friday! Once again, I have scoured the web, only occasionally being distracted by cute puppies and Buzzfeed quizzes, to bring you the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links… First things first, I hope everyone is safe and if you are interested,…

GDPR - General Data Protection Regulation.

Avoiding Dealing with GDPR? Here Are Some Easy Reads to Get Started

U.S. nonprofits might think they don’t have to worry about spam and privacy legislation elsewhere, but that’s not true. The reality is that if you are communicating online (and who isn’t?) you should really stay abreast of how the rules in other countries, like Canada and the European Union, are changing best practices everywhere. It may…

heart eyes emoji

BEYOND CUTE: Why Nonprofits Should Try Emoji In Their Digital Marketing

Emoji! These little symbols are exploding in number and placement in our digital lives. Wired called them “the first language born of the digital world.” In 2015, Oxford Dictionaries named emoji as its “Word” of the Year, when they moved beyond millennial messaging and exploded into the global mainstream. Today, emoji have made their way into…

Expert Advice about Online Newsrooms, Part 1: Great Content

Throughout my years as a reporter with stressful deadlines, I’ve learned to appreciate companies with good online newsrooms on their websites. So I wasn’t surprised to find when we began conducting interviews with journalists for our Modern Media Relations book that vibrant online press rooms are more likely to make you a media darling and…

Mixed Links for Nonprofit Communicators – September 7, 2018

Good afternoon (or good morning or evening depending on where you are)! I have gathered the best articles, posts, tips, and more from around the world of marketing and fundraising just for you. We’ll look at storytelling on social media, how to get an op-ed published, and even get into a little psychology. It’s time for…

Hot Topics for September: Media Relations, Healthy Email Engagement, and Bequests Marketing

Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: September 5*: Yes! You Can Become a Media Darling Learn how to get the media attention you deserve for your work. Registration is $20 or Free with an All-Access Pass *This webinar was rescheduled from August 30th Learn More and Register September 6: Marketing Bequests: Asking…