Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Maria Sadowski is fortunate to have spent her career helping environmental nonprofits tell their story. She’s worked for IUCN, the Chicago Zoological Society, the North Carolina Museum of Natural…
Help! Have you read an article you think would be great for Mixed Links? Let me know! Just tweet the link using #MixedLinks (and if you have room mention @kristinaleroux), then I will take a look. And give you full credit for the find, of course. ~Kristina -A few weeks ago, we told you about our friend Erica Mills’…
Freelancers and consultants who specialize in serving nonprofit clients are a small part of our Nonprofit Marketing Guide community, but one that I enjoy working with. I get lots of calls and emails from writers, designers, and consultants who want to learn how they can make their businesses work serving the nonprofit sector. (I also…
Just about every nonprofit marketing consultant I know, yours truly included, ridicules the idea of “spray and pray” marketing, where you throw out as much stuff as you can at “the general public” and hope that some of it hits the right people. Nonprofits can’t afford to be that wasteful of their time and money.…
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Danielle Jackson is a Communications Specialist with GCFLearnFree.org, an online provider of free education in technology, math, reading, literacy, social media, Microsoft Office, and other subject areas. In this…
Read an article you think would be great for Mixed Links? Let me know! Just tweet the link using #MixedLinks (and if you have room mention @kristinaleroux), then I will take a look! And give you full credit for the find, of course. ~Kristina I hope everyone had a great week. Let’s cap it off with some Mixed…
Have you ever seen Disney’s Aladdin? The Genie, played by Robin Williams, has just been released from his lamp by Aladdin and is explaining what a genie is and what he can do. Genie has all of this power at his disposal, but he’s contained in a tiny little lamp. https://www.youtube.com/watch?v=v57sUtvNa5o Your email subject lines, social…
When we get stuck for blog post ideas, it’s nice to have Laurel Dykema around to step in for us with her great posts. If you don’t have a Laurel in your life, try these story starters to get your ideas flowing. ~Kristina Guest Post by Laurel Dykema of Mission India A blinking cursor. A blank…
Next month we’ll be hosting the Nonprofit Blog Carnival, and our theme is Raising Awareness. You may know that I am not the biggest fan of “awareness raising” as a goal in and of itself. Unless you have some clue about how you plan to connect the dots between the raised awareness and your ultimate…
Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Rachel Braver is the communications coordinator for the Food Bank of Contra Costa and Solano in Northern California. With a background in graphic design, she is responsible for creating…
Before we dig in, I want to remind you that if you come across an article you think would be great for Mixed Links, let me know! Just tweet the link using #MixedLinks and I will take a look! ~Kristina Now, let’s get on with this week’s Mixed Links… Craig Linton is hosting the Nonprofit…
You know that donor-centered communications are vital to getting and keeping your supporters. During the coaching and feedback sessions for our fundraising writing e-clinics with Tom Ahern, he uses this little trick to instantly see how many times nonprofits address the supporter specifically by seeing how many times they use the word “you” in their…
