Which Stupid Things Nonprofits Admit Most to Doing

Yesterday we announced that we were making the recording for our webinar, Stupid Things Nonprofit Marketers Can Stop Doing, available as part of our Free Membership Program (you can also get the recording without becoming a member). During the webinar, we polled the 465 attendees on which of the stupid things they were guilty of. They…

21 Stupid Things You Can Stop Doing [Infographic and Recording]

We had so much fun last week on our free webinar sharing stupid marketing tactics that we’ve decided to share that fun with everyone! You can now watch 21 Stupid Things Nonprofit Marketers Can Stop Doing whenever you want. During this 60-minute webinar, we talked about 21 stupid marketing tactics and strategies you are totally wasting…

Pre-Order My Book Now – Attend a Free Webinar and Get Other Goodies

I am excited to announce that my book, Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money, is now available for pre-order! (Amazon) Today we are also launching the companion website, Content Marketing for Nonprofits.com. This book will show you how to design and implement a…

Is Your Nonprofit Ready to be Super Relevant?

Being relevant in the lives of your nonprofit’s supporters doesn’t usually happen by accident. Use this checklist to determine if you are doing what it takes to be relevant. The more you agree with these statements, the better! 1. We know and understand the people we are communicating with. We have moved well beyond trying…

Reward Your Supporters with Your Messaging

Last week I mentioned that one of the chapters in my new book and a new webinar I’m teaching on messaging are devoted to the Six R’s of Relevant Messaging for nonprofits. I shared some tips on being more “Real Time” and today let’s look at being more “Rewarding.” How can you reward people with your messaging? Easy. Use the second…

Mixed Links for Nonprofit Marketers and Fundraisers June 21, 2013

Happy Friday! Let’s have some Mixed Links… Lori Halley at Wild Apricot blog is hosting this month’s Nonprofit Blog Carnival and this month’s theme is data for good. Submissions are due this Tuesday, June 25th. Facebook added a hashtag feature last week, so you know John Haydon has some ways nonprofits can use hashtags for their…

Making Your Communications Feel More Current

One of the chapters in my new book and a new webinar I’m teaching on messaging are devoted to the Six R’s of Relevant Messaging for nonprofits. One of those R’s is being “Real Time.” You want your content to feel relevant given the context of everything else that is happening right now, and to always…

Nonprofit Videos: Best Practices and Benchmarks

See3, YouTube and Edelman recently released Into Focus, a benchmark report and guide for nonprofits using video. This first-of-its-kind report provides both detailed close-ups of video best practices, and a broad look at the future of video communications on the nonprofit sector. Key Takeaways 80% of respondents said video is important to their organization today 91%…

Need Some Blog Post or Newsletter Article Ideas?

As content creators, we all know how hard it is trying to come up with fresh ideas that will be interesting to your readers. Inspiration can be hard to come by some days, but that’s where our Monthly Nonprofit Writing Prompts come in. Every month we send out a free e-newsletter designed specifically to help you come…

Stupid Things Nonprofit Marketers Can Stop Doing [FREE Webinar]

Are you doing any of these things: Compiling data you’ll never use Updating the newest social network no one else is using Focusing on including all your keywords instead of relevant content Using industry jargon only you understand Chasing after the next “big thing” Letting your board dictate what content you publish Talking at your…