Mixed Links for Nonprofit Communicators November 2, 2012

Here are your Mixed Links for the week. First off, I hope all of my readers in the Northeast are safe and recovering from Hurricane Sandy. Network for Good has set up a Hurricane Sandy disaster relief donation page. It lists several organizations you can donate to safely. It’s that time of year again — lots of…

Dress Up That Dog: Making the Boring Stuff Interesting

You are trying really hard to focus your communications on what your participants and supporters want — to make your communications more about them, what they want to read, how they can get involved, and the good work their support has made possible. But not everyone in your organization really understands what you are trying…

Work is a State of Mind, Not a Place

A recent survey of business executives concluded that work isn’t really a place any longer — it’s a state of mind. That’s because mobile technology and social networking make it easier for us to merge the professional and the personal. As this infographic shows, 98% of executives say they send work-related emails on nights and…

Fabulous Example of Facebook Engagement from COTN

I’ve been working with one of my coaching clients, Children of the Nations, on their fall fundraising campaign, which they call Hope for the Children.  In addition to the direct asks for financial support, I suggested that they come up with several “engagement” asks to pair with the ask for money throughout the campaign, which…

Three Stages of Nonprofit Marketing Maturity

[UPDATED DECEMBER, 2018. PLEASE NOTE WE HAVE MORE FULLY DEVELOPED THE MARKETING MATURITY APPROACH. PLEASE REFER TO THIS POST FOR MORE!] We all grow and change as people and as professionals, and so do our organizations. As I’ve been writing my new book on content marketing for nonprofits, I’ve tried to keep in mind the…

Mixed Links for Nonprofit Marketers October 19, 2012

Happy Friday! It’s Mixed Links time… First off, a quick update on our fundraiser for Positive Wellness Alliance. Every year, we host a free webinar where we collect a $10 donation for PWA. So far, you’ve donated over $1400! Thank you! This year’s webinar is Three Stories Every Nonprofit Should Be Telling and it will take place…

Story Wars: Interview with Jonah Sachs, Part 2

Yesterday I posted Part 1 of my interview with Jonah Sachs, author of Winning the Story Wars by Those Who Tell  – and Live – the Best Stories Will Rule the Future. Below is the transcript from the second half of that interview. We pick up with Jonah discussing how nonprofits can play the role of mentor…

Story Wars: Interview with Jonah Sachs, Part 1

 Last week I had the pleasure of interviewing Jonah Sachs, author of Winning the Story Wars: Why Those Who Tell  – and Live – the Best Stories Will Rule the Future.  Below is the transcript from the first part of that interview. You can also listen to the whole interview now- it’s a little over 20 minutes long. We…