Three Surprises in the 2015 Nonprofit Communications Trends Report

Haven’t gotten around to reading our 2015 Nonprofit Communications Trends Report yet? I know how it is. My reading pile is sky high too. Here are three surprises in this year’s report. Donor Retention is Finally a Priority For the first time in five years, donor retention has jumped ahead of donor acquisition as a…

#MixedLinks for Nonprofit Communicators January 30, 2015

Let’s start the weekend a little early with a round of Mixed Links… Nancy Schwartz has some tips to make social media matter more. Although this post isn’t written specifically for nonprofits, the tips in 9 Copywriting Rules To Create Hypnotic Posts Your Readers Will Love will help you create more engaging content for your supporters.…

#MixedLinks for Nonprofit Marketers and Fundraisers January 16, 2015

Happy Friday, everyone! Let’s cap off this chilly week with some Mixed Links (and maybe a little dancing)… New survey results from Pew Research show that while Facebook is still the top dog among social networks, its growth has slowed especially compared to Pinterest, Instagram, and Twitter. The Fundraising Effectiveness Project (FEP) has released its findings…

Market Like a Ballroom Dancer— They Lead, You Follow

At the end of last year, we announced that nonprofit messaging and branding expert Nancy Schwartz of GettingAttention.org would be joining our team of advisers along with Kerri Karvetski and Tom Ahern.  She’ll be leading webinars, providing coaching, and writing blog posts for us among other things. Here is her first post for 2015 on a few nationwide trends that…

Use the Trends Report to Fight the Stupid

  We’ve been producing the Nonprofit Communications Trends Report for five years for lots of different reasons. You ask us questions all the time, especially about things like communications frequency and whether you really have to “do” a certain communications channel. We wanted data for you, to supplement our own so-called “expert” opinions. I wanted…

2015 Nonprofit Communications Trends Report

It’s here! We’ve officially released the 2015 Nonprofit Communications Trends Report and infographic. We’ll be sharing more details from the report on the blog in the coming weeks, but wanted you to get access to the goods right away. Share Link: http://npmg.us/2015 Full-Size Infographic on Flickr Infographic on Pinterest Infographic on Facebook