Mixed Links for Nonprofit Marketers November 22, 2013

Happy Friday, everyone! Let’s wind down with some Mixed Links… Over 1,400 people have taken our 2014 Nonprofit Communications Trends Report Survey. Take the survey now and you can be among the first to receive the full Nonprofit Communications Trends Report and know what your nonprofit colleagues will be doing in 2014. Network for Good has released its latest…

Little Known Ways to Gain Mobile Supporters

To help your nonprofit understand the benefits of having a mobile marketing strategy and how to implement one, we asked the good folks at The mGive Foundation to guest blog for us. Earlier, they let us know the top reasons to use mobile. Today Jenifer Snyder outlines several ways to starting building your mobile list.  ~Kivi Guest…

How Often Should Nonprofits Send Email and Direct Mail?

In this year’s Nonprofit Communications Trends Survey for 2014, we are asking the questions about communications frequency a little differently. We’ve split appeals with a call to action (like “donate now”) from newsletters or other informational communications. We’ve heard from 605 nonprofits so far (our goal is 2,000), and here’s what the preliminary results tell…

Mixed Links for Nonprofit Marketers and Fundraisers November 15, 2013

I hope everyone had a good week and Happy National Philanthropy Day. Let’s have some Mixed Links… We have opened our 2014 Nonprofit Communications Trends Report Survey. Take the survey now and you can be among the first to receive the full Nonprofit Communications Trends Report when it’s released in January. Jeff Brooks wants to…

Your Top 7 Nonprofit Marketing Training Priorities [Survey Results]

Last month, we asked for your feedback on training topics for our 2014 Webinar Series. Today I’m sharing the top seven most popular webinar topics out of the list of 14 we gave you, in order, along with our plans to meet those needs. Also, congrats to three winners of All-Access Passes through the random…

Early Results: Marketers More Overworked than Fundraisers?

We are asking for your predictions and insights this month for the 2014 Nonprofit Communications Trends Report. Please take the trends survey now. As of right now, 415 nonprofit staff have completed the survey. We are asking a new question this year: Do you feel overworked, underworked, or is your workload about right? The preliminary results…

Mixed Links for Nonprofit Marketers November 1, 2013

Happy Friday! Let’s chase all that Halloween candy with some Mixed Links… A few weeks ago, we shared the giving habits of Canadians versus Americans to shed some light on the differences (and similarities) between the two countries. This new infographic reviews the differences between Canadian and American media consumption habits. The end of the year will…

Giving, Impact, and Happiness

Thanksgiving is coming up, which means lots of nonprofit messaging around gratitude. But have you thought about whether your organization has a spirit of gratitude for others? In this guest post, Ross Johnston reflects on the power of sharing both gratitude and impact, and how that can change the results you get in fundraising and…

Canada vs. America: Generational Giving Habits

Back in August, I mentioned that Blackbaud had released a report on generational giving in the U.S. along with a nifty infographic. This time Blackbaud is looking at Canada and their giving habits by generation. Here are some of the major differences between donors in Canada and the United States: Support for advocacy organizations in the…