Early Results: Marketers More Overworked than Fundraisers?

We are asking for your predictions and insights this month for the 2014 Nonprofit Communications Trends Report. Please take the trends survey now. As of right now, 415 nonprofit staff have completed the survey. We are asking a new question this year: Do you feel overworked, underworked, or is your workload about right? The preliminary results…

Mixed Links for Nonprofit Marketers November 1, 2013

Happy Friday! Let’s chase all that Halloween candy with some Mixed Links… A few weeks ago, we shared the giving habits of Canadians versus Americans to shed some light on the differences (and similarities) between the two countries. This new infographic reviews the differences between Canadian and American media consumption habits. The end of the year will…

Giving, Impact, and Happiness

Thanksgiving is coming up, which means lots of nonprofit messaging around gratitude. But have you thought about whether your organization has a spirit of gratitude for others? In this guest post, Ross Johnston reflects on the power of sharing both gratitude and impact, and how that can change the results you get in fundraising and…

The Best Nonprofit Marketing Webinar Topics for 2014?

As part of our planning for 2014, we’ve asked for your advice on what webinar topics you’d like to see on our schedule next year. Please take the survey now, if you haven’t already, and you could win a free All-Access Pass.  In the survey, we listed 14 different webinar titles and asked you to…

Canada vs. America: Generational Giving Habits

Back in August, I mentioned that Blackbaud had released a report on generational giving in the U.S. along with a nifty infographic. This time Blackbaud is looking at Canada and their giving habits by generation. Here are some of the major differences between donors in Canada and the United States: Support for advocacy organizations in the…

What Do You Want to Learn about Email Marketing and Fundraising?

Kristina and I are deep into planning our online training program for 2014, and that includes asking for your input and advice via a quick survey (please take it now, if you haven’t already, and you could get a free All-Access Pass), some focus groups, and some number crunching from this year. The survey includes…

A Twice a Year Newsletter? Not a Good Idea

I hear something like this from nonprofits fairly often: “We used to do our print newsletter quarterly. Then we started doing email and social media too, and we got too busy (or the newsletter person left, or we had budget issues) so the print newsletter only went out three times last year. This year, I…

Mixed Links for Nonprofit Marketers October 4, 2013

Happy Friday! Let’s dive into some Mixed Links… If your organization is being affected by the government shutdown, Nancy Schwartz encourages you to Communicate NOW on Govt. Shutdown Impact. Need some help with choosing a font? Read 5 Typography Tips for Every Presenter. Don’t drive away your social media followers. Here are 6 Strategies to…

Top 5 Reasons to Use Mobile

To help your nonprofit understand the benefits of having a mobile marketing strategy and how to implement one, we asked the good folks at The mGive Foundation to guest blog for us. Today we start with the basics as Jenifer Snyder explains why you need to be thinking about mobile.  ~Kivi Guest Post by Jenifer Snyder, Esq.,  Executive…