Mixed Links for Nonprofit Marketers January 11, 2013

Long week? Join me for some Mixed Links. Pam Grow’s “bitty award” for brilliance in direct mail fundraising for small shop nonprofit organizations will be accepting applications  through February 8. See3, YouTube, and Edelman are conducting a survey to measure the impact of nonprofit video. The data and responses acquired will be used to create the first-ever…

Mixed Links for Nonprofit Marketers January 4, 2013

Happy Friday! Here are this week’s Mixed Links… The “bitty award” for brilliance in direct mail fundraising for small shop nonprofit organizations is accepting applications from now through February 8. Katya Andresen tells you What You Absolutely Must Know about Where Tech Is Headed. While you may not be able to get Morgan Freeman to…

13 Changes to Make in 2013

I just finished presenting a webinar for our All-Access Pass Holders on 13 changes to make in 2013. I’m sharing most of the deck with you here. If you’d like to watch the webinar recording, get yourself an All-Access Pass — the recording will be available tomorrow morning. We polled the webinar participants on which…

Going Ugly

Jeff Brooks at Future Fundraising Now blogged today about some email fundraising lessons from the Obama campaign shared in Bloomberg Businessweek, one of which is that ugly emails work better than pretty ones. Quoting here: “Every time something really ugly won, it would shock me: giant-size fonts for links, plain-text links vs. pretty ‘Donate’ buttons. Eventually…

Get a Sneak Peek at the 2013 Nonprofit Communications Trends Report – Free Webinar

If you were one of the 1400+ nonprofits who took my annual communications trends survey, THANK YOU! We are compiling the results now, and will be hosting a free webinar next Wednesday, December 12th at 1:00 p.m. Eastern (10:00 a.m. Pacific) to share the preliminary results of the 2013 Nonprofit Communications Trends Report. We won’t…

Emailing Monthly; Direct Mailing Quarterly

The survey for our 2013 Nonprofit Communications Trends Report will close tonight! Please add your voice if you aren’t one of the more than 1,300 nonprofit communicators participating in the survey so far! Here is your last sneak peak at the early data, before we provide the preliminary release during our free webinar on December 12. The report…