Is Your Nonprofit Ready to be Super Relevant?

Being relevant in the lives of your nonprofit’s supporters doesn’t usually happen by accident. Use this checklist to determine if you are doing what it takes to be relevant. The more you agree with these statements, the better! 1. We know and understand the people we are communicating with. We have moved well beyond trying…

Mixed Links for Nonprofit Marketers and Fundraisers June 21, 2013

Happy Friday! Let’s have some Mixed Links… Lori Halley at Wild Apricot blog is hosting this month’s Nonprofit Blog Carnival and this month’s theme is data for good. Submissions are due this Tuesday, June 25th. Facebook added a hashtag feature last week, so you know John Haydon has some ways nonprofits can use hashtags for their…

How Often Should Your Nonprofit Send Email to Your List?

I recently presented a webinar for GuideStar called Taming Your Communications Calendar Six Months a Time. It was sold out, so I couldn’t get to all of the questions. Guidestar asked me to do a couple of follow-up blog posts answering two questions that tended to pop up most frequently. One was “How often should we…

Mixed Links for Nonprofit Marketers May 10, 2013

It’s finally starting to feel a little more like spring here in NC. Let’s celebrate with some Mixed Links! I’ve reopened the application process for our Nonprofit Marketing Guide Mentoring Program for communications directors and executive directors who do it all. The new six-month session begins July 1 and we have 10 slots open. We’ve already…

Mixed Links for Nonprofit Communicators April 26, 2013

Happy Friday! I’m back home after a great week in Alaska at the Alaska Nonprofit Summit.  Let’s dive into some Mixed Links . . . Nonprofit Technology Conference Round Up, Including Some Great Sessions We Missed Cartoonist Rob Cottingham shares his  Sketchnotes from 13NTC. Check out his awesome illustrations of several interesting sessions, including one I…

Content Marketing for Nonprofits, Explained [Video]

Cary Walski of MAP Techworks, a wonderful resource for Minnesota nonprofits, interviewed me at the Nonprofit Technology Conference about what content marketing for nonprofits is and how it’s different from traditional marketing. Here’s Cary’s original post.