What Does Your Organization Do? Draw It Out

Illustrated videos are very popular right now with everyone from big corporations to small nonprofits. Jessica Pullano, who is currently participating in my Mentoring Program, shares how her organization created one to help explain what they do. ~Kivi Guest Post by Jessica Pullano of the San Francisco Education Fund Like many communications people, my ongoing quest is to…

Nonprofit Video – What’s It Really Worth?

Videos are a great way to engage and inspire your supporters and Lights. Camera. Help. is a nonprofit organization that encourages other nonprofits to use film and video to tell their stories. You may know them from their Lights. Camera. Help. Film Festival. They are currently conducting a survey of nonprofits about their use of video.…

Mixed Links and Pass Winners

Welcome to a special Friday the 13th edition of Mixed Links. No black cats or broken mirrors here though. We’re bringing the good stuff today including some lucky folks who won All-Access Passes and individual webinar registrations! Let’s get started… NTC For those of who who couldn’t make it to the 2012 Nonprofit Technology Conference…

Video Making for Fun and For (Non)Profits

Video may not be the most widely used marketing channel, but it is definitely one of the fastest growing. Video, when done right, can grab your audience’s attention and make a lasting impression. Sean King, who is also participating in our Nonprofit Marketing Guide Mentoring Program, shares some takeaways from his organization’s recent video campaign. ~Kivi Guest Post…

Mixed Links for Nonprofit Communicators and Fundraisers

Welcome to another round of Mixed Links! We’ve got some great social media and communications posts today. This post by Kari Saratovsky not only sheds some light on the recent rise in Pinterest, but also shares some great infographics on Millennials. Check out The Millennial Story, Told By Infographic(s). Think Facebook was confusing before? Beth Kanter…

Are You in the Joy Business? Maybe You Should Be

I have to admit that I am a little depressed thinking about the upcoming fall fundraising season. I’m expecting a lot of doom and gloom from nonprofits. I know it can work, but I’m really hoping that I will see more orgs taking Katya Andresen’s advice about how fundraising is really about giving people a…

Dress Code Required: Slippers & PJs – How to Leverage Social Media Supporters for Your Next Event

This week, four guest bloggers are teaching us a thing or two about event marketing. Guest Post by Dawn Crawford, BC/DC Ideas Events are fabulous for the supporters in your immediate area, but what if your supporter base reaches far beyond a reasonable car ride? Social media can be the connection point to push your next…

Butts in Seats: 5 Tips for Event Marketing Using Social Media

This week, you are hearing from four guest bloggers about nonprofit events. Guest Post by Ceci Dadisman, Palm Beach Opera Social media is an important piece of the event marketing puzzle.  Unlike most nonprofits that are marketing one product all year long (a charitable cause), a performing arts organization markets multiple different products (performances and…

Learn Storytelling from NBC’s Making a Difference Reports

I’m a regular watcher of the NBC Nightly News with Brian Williams (usually recorded – it’s part of my nightly wind-down routine), and one of my favorite segments is Making a Difference. For the last few years, the Nightly News has regularly run segments on do-gooders. Because these clips are so popular, NBC recently created…