Should You Sync Your Facebook and Twitter Updates?

We get this question a lot and the short answer is “No! You should not.” If you are lumping Twitter and Facebook together simply as “social media” that need updating, then you are missing the bigger picture. Twitter and Facebook need to be viewed as two distinct channels with different audiences and different purposes. Yes,…

Mixed Links for Nonprofit Marketers and Fundraisers June 21, 2013

Happy Friday! Let’s have some Mixed Links… Lori Halley at Wild Apricot blog is hosting this month’s Nonprofit Blog Carnival and this month’s theme is data for good. Submissions are due this Tuesday, June 25th. Facebook added a hashtag feature last week, so you know John Haydon has some ways nonprofits can use hashtags for their…

Need Some Blog Post or Newsletter Article Ideas?

As content creators, we all know how hard it is trying to come up with fresh ideas that will be interesting to your readers. Inspiration can be hard to come by some days, but that’s where our Monthly Nonprofit Writing Prompts come in. Every month we send out a free e-newsletter designed specifically to help you come…

How to Get Better Stories from Your Staff and Board

Earlier this month, I wrote a post on ways to get your board involved with your communications and marketing. Kathy Swayze, who recently led a storytelling webinar for us, shares some more ideas on getting your board (and staff members) to capture better stories for your organization. ~Kivi  Guest Post by Kathy Swayze, Impact Communications Do…

Seven Easy Ways to Repurpose Your Content

I recently presented a webinar for GuideStar called Taming Your Communications Calendar Six Months a Time (which I am now teaching for CharityHowTo). Due to the large number of people who attended, I just couldn’t answer everyone’s questions live. Guidestar asked me to do a couple of follow-up blog posts answering two questions that tended…

Uncharitable, Overhead, and Communicating Results More Clearly

Have you ever had to answer the question, “What percentage of my donation goes to the cause?” Or what about, “How much do you spend on overhead?” Last Friday, Dan Pallotta was the plenary speaker at the Nonprofit Technology Conference. Dan is the author of Uncharitable: How Restraints on Nonprofits Undermine Their Potential and thinks those are the…

Creating Content on the Topics You Want to be Known for

Your nonprofit wants to be known as a go-to organization on a certain list of topics, right? So if someone in your community, or a reporter, or a legislator has a question about that topic, you want them to think about your nonprofit first, or you want your website to come up first in search…

Creating Content While at Conferences Like #13NTC

Later this week, I’ll be attending the Nonprofit Technology Conference in Minneapolis. Aside from the fact that I will be leaving 80-degree, Spring-Has-Finally-Sprung weather in North Carolina for a snow storm in Minneapolis, I am really looking forward to the big show. I take my reputation as a prolific creator of high-quality content for nonprofits…