Innocent Words Branded as Spam

Magilla Marketing published an article today called Not-So-Obvious Words Trigger Spam Filters, which is based on research by an email marketing firm in the UK. Here are ten of the words that could easily appear in email from nonprofits: acceptance accordingly presently maintained organization percent sincerely somebody statements urgent None of these rise to the…

Designers Who Can Write, and Writers Who Get Design

Nancy Schwartz at Getting Attention wrote yesterday on the value of graphic designers who can write well too, quoting an article by Derek Powazek. While I think it’s incredibly difficult to be both an outstanding writer and an outstanding designer, it is reasonable to expect design professionals to have solid writing skills, and vice versa.…