Freelancers and consultants who specialize in serving nonprofit clients are a small part of our Nonprofit Marketing Guide community, but one that I enjoy working with.
I get lots of calls and emails from writers, designers, and consultants who want to learn how they can make their businesses work serving the nonprofit sector. (I also get tons of pitches from annoying app developers who think they have invented the most fabulous tool ever for nonprofits, but that’s another story.)
About five years ago, I ran a training program called “Writing for Nonprofits” for freelancer writers, but most of the content in that program is the same material that I’ve shared here and in my books — all the stuff about how to actually create the communications nonprofits need to produce.
The part that is missing is the business side — how to market your services to nonprofits clients, how they are different from business clients, and how to serve them well.
So, I decided to launch a new site focusing on those topics, and to branch out beyond freelance writers.
The new site is called GetNonprofitClients.com and it includes a weekly e-newsletter on Mondays and a blog post on Wednesdays or Thursdays. You can sign up for one or both on the site, and also follow on Facebook and Twitter. I will probably launch a coaching program later in the fall (we’ll see how my schedule shakes out).
Almost 300 people have signed up for the newsletter in the last week, so we are off to a great start. If you are a freelancer or consultant serving nonprofits (or want to be), I hope you’ll join us!
Here are a few recent posts:
- Are You Selling a Commodity, a Skill, or a Service?
- Should You Specialize?
- This Work is Sweet Like Honey to My Soul
- Understanding What Your Clients’ Days Are Like