The All-Access Pass
To be effective at nonprofit communications, you need to not only produce quality, engaging work, but also take care of yourself and your team. That means you need a rock-solid support system where you can gain knowledge, inspiration, and understanding.
And you can get that and more with our All-Access Pass.
The goal of our All-Access Pass Program is to empower nonprofit communicators so you can:
Designed specifically for busy nonprofit communications directors and their staff, the All-Access Pass will help you learn your job, love your work, and lead your team with training, community, and support.
Imagine what you can do with 365 days of learning and growing with us and our wonderful Pass Holder Community!
The Annual All-Access Pass is only $799.
Already have a Pass and need to renew? Renew Here
Some Upcoming Live Training Included:
Some Titles Available Right Now in the Webinar Archive:
*Jump Starter Workshops are Pass Holder Exclusives. You MUST have an All-Access Pass to attend.
More About the 2023 All-Access Pass
A Focus on Nonprofit Marketing Guide’s 10 Keys to Nonprofit Communications Success
An All-Access Pass gives you all the tools you need to help you learn your job, love your work, and lead your teams. And in 2023, we are going to be much more explicit in helping you understand what you should be working on in your professional development. Based on data from our Nonprofit Communications Trends Reports and our own experience in coaching hundreds of communications directors, we know there are 10 Keys to Successful Nonprofit Marketing and Communications. So the training you get with an All-Access Pass will revolve around those 10 keys:
- Communications Planning and Strategy
- Understanding Your Community and Prioritizing Targets
- Creating Relevant Messaging and Engaging Content
- Communications Channel Management
- Brand Consistency and Reputation Management
- Writing Skills and Content Creation
- Visual Content Skills and Creation
- Communications Workflows, Processes, and Team Management
- Relationships, Boundaries, and Productivity
- Measuring Success and Optimizing Your Approaches
Earn Certificates for the 10 Keys to Nonprofit Communications Success At No Additional Cost
We plan to launch certificates for at least three of the 10 keys in 2023 with others to follow. That means as a Pass Holder you will be able to quickly earn these certificates at no additional cost since the training and courses involved are already included with your All-Access Pass.
Building Our Community Space
After years of using Facebook Groups as a gathering place for our Pass Holder Community, we have created a new space that better aligns with the type of community we want to create. We’ll be leaning into community building in 2023 with more live sessions tailored to your needs.
Here are some community highlights:
- You’ll find the content is much better organized than Facebook Groups but has the familiar “newsfeed” that we are all used to.
- It’s easier to find people in similar situations with dedicated small groups like our Smaller Teams, Newbies, and BIPOC spaces.
- We have places to vent, places to celebrate, and places to get help fast in addition to places to ask your everyday tactical questions.
- Each space has its own moderator and Kivi and Kristina are always around to jump in too.
- Every Pass Holder gets a special badge and can earn more by completing special challenges
- You can easily format your posts and add gifs, photos, files and more.
- Your login is tied to your Learning Center account you’ll create when you get your Pass so there are no additional logins to remember.
Add a Team Member Feature
So that members of your team can access everything — live trainings, Learning Center courses and downloads, and the Community — without you having to share your login, we an “Add a Team Member” option to the Pass.
For an additional $100/person, you can add a colleague to your Pass and they will get their own login. That’s more than 85% off the price of another Pass.
This means they can RSVP and receive their own connection for events, access the Learning Center resources, and join the new Community under their own name. They will essentially have their own Pass but without paying full price!
To add a team member:
Just sign up for an All-Access Pass and you will be asked when you complete your purchase if you want to add a team member. Once you get that set up, you can contact Kristina to add two more team members.
The All-Access Pass is one of the best professional development decisions I’ve made. It’s one of my first stops whenever I need information on non-profit communications. I also love the opportunities to connect with other nonprofit marketing professionals. In a recent job interview I was asked about the elements of a good marketing plan. That’s a tough question to explain verbally on the spot. After pausing for a moment, I walked them through the elements of the strategic planning card deck with some examples that might fit their needs. The Executive Director told me it was the best response to that question he’d ever heard. I got the job, and now they’re paying for my All-Access Pass so I can keep learning!
Training from Nonprofit Marketing Guide has been the most helpful professional development I have undertaken in my eight years of communications experience. The Master Class workshops are a practical and effective tool for understanding complex nuances of nonprofit communication, and I find myself referring back to materials frequently.
The Pass is one thing I ask for every year around budget time. It’s an invaluable resource.
The All-Access Pass feels like my lifeline to new resources and expertise and support and colleagues I can’t find anywhere else, which is so vital to our little two-person team. I can’t imagine doing our work without it!
“I love the All-Access Pass, and reference the available resources all the time! Having access to all of your webinars helps me stay attuned to nonprofit communications trends and best practices. This is a huge benefit, as the field is constantly evolving, and it’s hard to stay on top of it all. I know that with the Pass, you all are staying on top of the trends, and I just have to absorb. The Pass has also exposed me to important topics and information that I wouldn’t have necessarily made time in my day to explore otherwise. I have found that because of the Pass, I make more space in my week to take a step back and reflect and learn—it’s truly been an asset for my own professional development. Lastly, the Facebook group has been such a source of great ideas and support. Whenever I feel stuck, I know that I have a group of fellow smart and creative professionals. It’s been a wonderful community to tap into.”
I love how generous the Nonprofit Marketing Guide is with sharing their knowledge. The content is always to the point, relevant and practical. After reading an article or taking one of the webinars included with the All-Access Pass, I feel like I could apply all or part of what I have learned immediately after. And the sanity check from having a community that is working through the same challenges is nice.
I’ve been a Pass Holder a long time, a REALLY long time and I’m still learning from the webinars and Facebook Group exchanges. I look to Kivi, Kristina and the host of experts they pull together to help me navigate “The Noise.” My All-Access Pass has been — BY FAR — the most valuable professional tool I’ve purchased in the last 10 years. I value it so much that if my boss won’t pay for it, I pay for it myself. But my real value clincher comes from the community of professionals who make up our All-Access Pass community – they make the Pass totally worth it too!