Mixed Links for Nonprofit Communicators – August 14, 2020

Happy Friday! Let’s dive into the coolest articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s already late in the afternoon here so we are going to go lightening round with links to tips on Instagram, virtual events, fostering diversity and more. It’s time for Mixed Links… Find out…

Is Your Nonprofit Work Called Marketing, Communications, or Something Else?

I participate in numerous social media groups for nonprofit communicators, and several times a year, someone wants to debate the difference between marketing and communications. Sometimes words like public relations or outreach are also thrown in the mix. Many of these debates center on which words should be included in someone’s job title or team…

Is Your Communications Staff Ready for the Next Emergency? Crisis Communications Training Tomorrow

2020 is barely halfway over and to say we have faced a lot is an understatement. You’ve dealt with cancellations, social justice proclamations, misinformation, and more. But those communications teams who already had a crisis communications protocol in place were in the best position to move forward no matter what came their way. They are always ready for things like:…

Are You Enough? When the Need for Self-Improvement Becomes a Bad Thing #NPCOMMLIFE

Lately my Instagram and Facebook feeds are filled with the positive affirmation: YOU ARE ENOUGH I have seen this phrase everywhere from hashtags to t-shirts. And I love it. I see it and think “Heck yeah, I am enough!” But then I keep scrolling and see diet plans, organizational tips, fancy recipes, makeup tutorials, and…

Mixed Links for Nonprofit Communicators – August 7, 2020

Welcome to the end of another very long hot week. Speaking of hot, ready for the hottest articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have lots of social media tips, how to design your call to action buttons, what can be hindering your fundraising efforts…

3 Ideas for Engagement Campaigns That Are Truly Strategic

Many nonprofits focus on creating engaging content that gets people to like, comment, share or click. And that’s great! But with a bit more thinking and planning upfront, those same content marketing campaigns could be even more strategic — producing even more impressive results. Consider trying one of these approaches. Improve Conversion on Your Highest…

Comms in Crisis? You are NOT Olivia Pope.

Scandal’s badass and fictional White House Communications Director Olivia Pope could solve a nuclear level crisis…IN AN HOUR. But I am assuming that during the course of this year [and this might come as a surprise to your co-workers] that you are NOT Olivia Pope. In the real world of fast-moving news stories, you need…

How Do You Define Community Engagement?

It’s the number one goal for nonprofit communications professionals: Community Engagement. Our Nonprofit Communications Trends Reports show that year after year. But what does Community Engagement mean? Googling will produce many definitions that speak to large organizations like government agencies collaborating in various ways with other organizations within their communities. That’s not exactly what we…

A Day in the Life of a Quarantined Nonprofit Communicator – Jennifer Cobb

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Let’s see how Jennifer Cobb is adapting. Jennifer’s Bio: Jennifer Cobb is a storyteller at heart and a dedicated disciple of “donor love.” She currently serves as the Executive Director of Donor Relations for University of Arkansas for Medical Sciences (UAMS),…