New Logo? Don’t Forget to Update It Here
We are doing a logo refresh soon, so I started to think about all of the places we’ll need to update. Many are obvious: Website template Email template Social media accounts – personal and organizational Business cards Letterhead Email signatures Advertising and marketing materials Any products, swag, or packaging you might use Building signage But…
Social Media and Newsletter Ideas for December 2020
Stumped for what you can tweet in December or say in your email newsletter? We have you covered! These ideas come from our Monthly Nonprofit Writing Prompts email newsletter*. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week…
Taking Care of Yourself for the Rest of the Year #NPCOMMLIFE
Every year around this time, I share some tips on dealing with the extra stress that happens during the holidays. You can read those here: Less Stress This Year-End Season? Yes, Please! How to Take Care of Yourself This Season But this year has the potential to be the most stressful yet – or does…
Mixed Links for Nonprofit Communicators – November 20, 2020
Happy Friday! Ready to wind down the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have some bad news for Twitter’s Fleets, podcast topics, year-end fundraising advice, and more. But before we get into the links, can I ask a favor?…
Twitter Introduces Its Own Version of Stories: Fleets
This week, Twitter announced that it too is jumping on the ephemeral content bandwagon by releasing the Fleets functionality — fleeting tweets or fleets that disappear after 24 hours. It is rolling out across accounts, so if you don’t have it yet, hang on, you will soon. It looks much as you would expect, taking…
What’s the First Document You Should Create Before Every Project?
It’s a creative brief and they will make your life so much easier! Creative Briefs are worksheets that communications staff use to collect the specific information they need from others before they begin working on a project. Creative briefs are an essential #CALMnotBUSY planning and collaboration tool. They should be the first document created before any…
How to Get Your Email Marketing in Shape for Year-End Campaigns
Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. How will you stand out in a sea of appeals? Well first things first – before they can decide whether they want to open your email, it has to be delivered to their inbox. So let’s start with…
We Need Your Help: Take the 2021 Nonprofit Communications Trends Survey
Our ability to produce our annual Nonprofit Communications Trends Report depends entirely on YOUR participation in the annual survey. The Trends Report is our most popular download of the year and is the “go to” source for what’s REALLY happening in the world of nonprofit communications. We answer the burning questions that nonprofit communications pros have…
Mixed Links for Nonprofit Communicators – November 13, 2020
Another Friday the 13th? Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have eye-tracking studies, sexy nonprofits, media coverage tips for the holiday season and more. It’s time for Mixed Links… Let’s kick things off…