Presented by Kivi Leroux Miller

Thursday, February 29, 2024

1:00 – 2:00 pm ET (10:00 – 11:00 am PT)

Learn how you may want to update your nonprofit’s brand and style guide this year.

Registration for this webinar is $99.

Recording available if you can’t attend live, but you must register before we close registration.

This webinar is FREE with an All-Access Pass. Pass Holders, RSVP for these events here

You probably have a brand and style guide of some sort.

But when was the last time you reviewed and updated it to ensure it’s still relevant and effective?

If your style guide needs a refresh, we’ve got you covered! We’ll provide the trends and data you need to make those updates and start any needed conversations within your organization.

We’ll start by sharing the brand and style guide trends we are seeing in the major sources many nonprofits rely on (e.g. in the AP Stylebook and the Chicago Manual of Style). We’ll also look at updates to many specialized guides that the nonprofit sector uses, too.

We understand that the idea of completely revamping a style guide is overwhelming. That’s why we’ll introduce you to a practical process that allows you to refresh your style guide without feeling overwhelmed. We’ll guide you through a step-by-step approach that ensures your style guide remains current and aligned with your organization’s evolving needs and broader language changes, all while minimizing disruption.

During this webinar, you’ll receive:

  • Language, word choice, and design trends:

    • We’ll share a list of changes that the major style guides have made recently and that you might want to change in your style guides as well.
    • We’ll also share the state of the current debate over language and word choices that are currently in flux.
    • We’ll share some design trends we are seeing that we think are especially relevant to nonprofits.
  • Our favorite nonprofit style guide sections for your inspiration. We’ll share some of our favorite sections from real nonprofit style guides that we think all nonprofits should consider using as inspiration for their own style guides.

  • How to develop an easy process for updating your brand and style guide over time to keep it current.

  • Need help getting started with a style guide? While this webinar won’t spend much time on the basics, we do have a lot of bonus resources we will share on the webinar for those of you who could benefit from our brand and style guide starter kit.

Join us to gain a deeper understanding of brand and style trends and how to embrace those in your own work.

Meet Kivi Leroux Miller

Kivi Leroux Miller is the founder and CEO of Nonprofit Marketing Guide, where she helps nonprofit communications professionals learn their jobs, love their work, and lead their teams through a variety of training and coaching programs. She has personally mentored hundreds of nonprofit communications directors and communications teams as a certified executive coach.

She is a popular and trusted keynote, workshop, and webinar presenter. Kivi is also the award-winning author of three books on nonprofit marketing and communications that are often used in college and certificate programs.

CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results (2018, published by Bold & Bright Media)

Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (2013, Winner of the Terry McAdam Book Award, published by Wiley & Sons)

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Second Edition (First published in 2010 and re-released in 2021 by Wiley & Sons).

Because she can’t get enough of nonprofits and entrepreneurship for good, Kivi serves as the treasurer of the Davidson County Local Food Network and the Lexington Book Festival (Lexington, NC). She also co-founded a baking business with her teenage daughter called Rabble & Rise Baking Co.

After attending college in the San Francisco Bay Area and a few years working in Washington, DC, Kivi moved to rural North Carolina where she has lived for the last twenty years with her husband, two teenage daughters, and seven rescue cats, including a tripawd. She enjoys year-round gardening, baking, vegetarian cooking, hiking, and kayaking.