Presented by Kivi Leroux Miller and Kristina Leroux

Thursday, July 11, 2024

1:00 – 2:00 pm ET (10:00 – 11:00 am PT)

Time to embrace the latest design trends and best practices to create a more engaging and successful e-newsletter.

Registration for this webinar is $99.

Recording available if you can’t attend live, but you must register before we close registration.

This webinar is FREE with an All-Access Pass. Pass Holders, RSVP here

According to our 2024 Nonprofit Communications Trends Report, 40% of nonprofits said they hadn’t redesigned their email newsletter template since 2020 or earlier or didn’t know when their last redesign was.

A LOT has changed since 2020 in the world of email marketing and we’re going to help you catch up with the times!

Join us for a BRAND NEW webinar and discover how email newsletters have transformed over the years (remember when 2 columns were all the rage?) and what you need to do to modernize your email newsletter template.

We’ll also look at ways to make your newsletters more relevant and therefore more impactful.

During this webinar, you’ll learn how to:

  • Apply Best Design Practices: Gain insights into the latest design trends and best practices to make your newsletters visually appealing and easy to read.

  • Write Compelling Subject Lines: Master the art of crafting subject lines that increase open rates and get your readers’ attention.

  • Design for Clicks: Learn how to create engaging calls-to-action and layout ideas that encourage more people to click through to your website.

  • Personalize Your Content: Discover techniques for personalizing your newsletters to create a more meaningful connection with your supporters.

  • Implement Conditional Content: Explore the use of conditional content to tailor your messages based on the preferences and behaviors of your recipients.

Join us to transform your nonprofit’s email newsletter into a powerful tool for engagement and impact!

Meet Kivi Leroux Miller

Kivi Leroux Miller is the founder and CEO of Nonprofit Marketing Guide, where she helps nonprofit communications professionals learn their jobs, love their work, and lead their teams through a variety of training and coaching programs. She has personally mentored hundreds of nonprofit communications directors and communications teams as a certified executive coach.

She is a popular and trusted keynote, workshop, and webinar presenter. Kivi is also the award-winning author of three books on nonprofit marketing and communications that are often used in college and certificate programs.

  • CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results (2018, published by Bold & Bright Media)
  • Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (2013, Winner of the Terry McAdam Book Award, published by Wiley & Sons)
  • The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Second Edition (First published in 2010 and re-released in 2021 by Wiley & Sons).

Because she can’t get enough of nonprofits and entrepreneurship for good, Kivi serves as the treasurer of the Davidson County Local Food Network and the Lexington Book Festival (Lexington, NC) and she co-founded a baking business with her teenage daughter called Rabble & Rise Baking Co.

After attending college in the San Francisco Bay Area and a few years working in Washington, DC, Kivi moved to rural North Carolina where she has lived for the last twenty years with her husband, two teenage daughters, and seven rescue cats, including a tripawd. She enjoys year-round gardening, baking, vegetarian cooking, hiking, and kayaking.

Meet Kristina Leroux

Kristina Leroux is the COO at Nonprofit Marketing Guide where she helps nonprofit communicators find what they need to do their job better. She runs the All-Access Pass program, manages and contributes to the webinar and workshop series, manages the Nonprofit Marketing Guide Community, and runs the Nonprofit Marketing Guide blog to which she frequently writes including the popular #NPCOMMLIFE feature.

If you have a question about anything at Nonprofit Marketing Guide, she’s your person!

Prior to coming on as a partner at Nonprofit Marketing Guide, she was a successful virtual assistant and worked with clients in the nonprofit sector like Network for Good and CharityHowTo moderating webinars, creating content, managing memberships programs, and more.

She is a very active lazy person who enjoys working out and playing tennis and pickleball as well as binge-watching television shows and movies while eating really bad snacks. Kristina lives in Auburn, Alabama with her husband, three kids, two bonus kids, and three rescue dogs.