I’m starting to think about questions for the 2021 Nonprofit Communications Trends Report Survey, which we typically open in early November.

This has been such a strange and different year . . . I’m wondering how much we should switch up our questions and how much we should leave as is.

We typically alternate some questions every other year. So, we would typically ask this year about

  • Comms team size and structure
  • Comms budgets
  • Comms staff salaries
  • Tactical questions, such as the use of video, annual report length, etc.
  • Organizational culture questions (trust, value, confidence) around communications work

Are you interested in those types of questions?

What questions have come up for you given all that 2020 has been so far? Anything related to the impact of or response to COVID-19, racial unrest and justice, doing more work online / from home, the presidential election, or anything else top of mind for you?

We typically have somewhere between 600 and 1,000 nonprofit communications staff complete the survey.

Please comment on this post or you can also email me directly.

Published On: September 23, 2020|Categories: Nonprofit Marketing Trends|

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