I’ve learned (OK, relearned) that on-the-spot blogging isn’t my strength, especially when I’m at a conference with spotty wireless. So, here is what I’m learning about this week at the Nonprofit Technology Conference in DC and will share with you in posts next week . . .
Overwhelmed with too many priorities? Nancy Schwartz, Katya Andresen, Sarah Durham and I hosted a networking meeting on this topic attended by more than 200 people, with lots of great tips coming out of the discussion. Katya blogged about it here. (She IS good at live blogging.) I’ll share my perspective next week.
Dan Heath of “Made to Stick” and “Switch” fame gave a wonderful keynote presentation this morning, so I’ll share my favorite lessons on social change from that. We all got free copies of Switch, which I already own, so I’ll do a book giveaway on the blog next week.
I also attended (or will attend in the next 24 hours) sessions on word of mouth marketing, scientific research into how we make decisions, and testing landing pages.
I’m also doing lots of video interviews where nonprofit pros from the American Red Cross, CompassPoint, DC Central Kitchen, and more are sharing a behind-the-scenes look at how they make communications decisions.
And finally, I’ve lined up some really interesting guest bloggers for the coming weeks and months.