“There’s no there there.” ~ Gertrude Stein
The same is true with many nonprofit communications strategies. There’s no strategy in the strategy! Watch today’s Facebook video for an explanation and some next steps.
Can’t see the video or want to comment? Click on over to Facebook.
P.S. For more, check out our new two-part webinar series on January 8 & 10th: Communications Planning That Works: Getting Your Goals, Strategies, Objectives, and Tactics Right in 2019.