How to Establish Thought Leadership within Your Nonprofit

In just a few weeks, we will kick off our latest Nonprofit Marketing Accelerator – Becoming a Thought Leader and Media Darling. Mary Alice Holley of BC/DC Ideas shares some tips on becoming a thought leader and what being media savvy can do for your nonprofit. ~Kristina Guest Post by Mary Alice Holley of BC/DC Ideas If your…

The 3 Ingredients You Need to Turn Your Expert Into a Thought Leader

Have you ever noticed that some nonprofit leaders seem to be everywhere in the media? They are featured in magazine profiles. They show up on TV. They get quoted regularly when reporters are looking for experts. The cynical among us might dismiss their media success, saying that they get attention because they are good looking. Or…

How @GlennEMartin of JustLeadershipUSA Tweets Like a Boss

For my September NPMG Tweet Like a Boss webinar, I connected with Glenn E. Martin, President and Founder of JustLeadershipUSA, about how he personally uses Twitter to advance his organization’s mission. JustLeadershipUSA is dedicated to cutting the U.S. correctional population in half by 2030, and its leader Glenn speaks from personal experience. He spent six years incarcerated in a…

Become a Thought Leader and Media Darling

If you are interested in becoming a thought leader or cultivating better media relations at your nonprofit, our next Nonprofit Marketing Accelerator is for you: Marketing Your Expertise: Becoming a Thought Leader and Media Darling During the six-week program, you and your team will develop a Thought Leadership and/or Media Communications Plan. With my coaching, help from guest…

Make a Plan to Become a Thought Leader and Media Darling

Are thought leadership and media relations on your to-do list? Then you need a plan to make it happen! I invite you to join us for our next Accelerator Course on Becoming a Thought Leader and Media Darling. During the six-week program, you and your team will develop a Thought Leadership Communications Plan. With my coaching, help from…

Nonprofit Leadership | The Backcountry Guide Way

I used backpacking as the organizing metaphor in my book, Content Marketing for Nonprofits, so when Bo offered to write this post relating nonprofit leaders to backcountry guides, I thought it was perfect fit.  ~Kivi Guest Post by Bo Percival As someone who is passionate about the outdoors, I have long been engaged with backcountry…

IT Staff, Marketing and Leadership #13ntc

We met Imtiaz Haiyoom by accident our first night at the Nonprofit Technology Conference (#13NTC) in Minneapolis a few weeks ago. He was sitting approximately where we wanted to host a little meet and greet, so we basically commandeered his table and forced him join us. He got a free drink out of the ordeal, but I think…

Great Leadership Tips & Ideas @ the Carnival

What does it take to be a great leader in the nonprofit sector? You’ll find some thoughtful answers in the current edition of the Carnival of Nonprofit Consultants, posted Wednesday at Ready, Aim, Inspire. The roundup includes posts from Jane Arsenault, Jason Dick, Katya Andresen, Heather Carpenter, and Sam Davidson. The Carnival of Nonprofit Consultants is a…

6 Ways to Get More Value Out of Your Next Press Release

Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. But it is just one tool. Most nonprofits that are successful in getting meaningful media coverage do so through building relationships with journalists and other influencers — and then leveraging those relationships into…