When Claire Meyerhoff and I talk about good storytelling, we often talk about honing in on the quirks – those little details that make a story memorable. So I smiled ear to ear when William Neuheisel, communications manager at DC Central Kitchen, talked about how their communications personality is a little quirky.

In this latest interview in our series on Junction C: Where Creating and Curating Meet Content and Conversation, William covers a lot of ground:

  • How his small staff manages communications for an organization that’s always changing and trying new things
  • How often they strive to add content to their website, Facebook, and Twitter
  • How program staff are empowered to represent the organization
  • The value of having a quirky organizational personality — and the time when even William thought they may have crossed the line
[yframe url=’https://www.youtube.com/watch?v=9lEPchxpS_M’]

P.S. To learn more, join us for these webinars:

May 18: Taming Your Editorial Calendar and Content Creation Process

May 25: Creating Awesome Content: Ideas for Nonprofit Writers


Published On: April 20, 2011|Categories: Communications Plans and Marketing Strategies, Social Media|