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60-MINUTE WEBINAR
Presented by Anysa Holder
Tuesday, October 7, 2025
1:00 – 2:00 pm ET (10:00 – 11:00 am PT)
Learn how to create and leverage your marketing budget to its fullest potential for maximum outreach and engagement.
Registration for this webinar is $99.
Pass Holders, RSVP for this event here.
Recording available if you can’t attend live, but you must register before we close registration.
This webinar is FREE with an All-Access Pass. Pass Holders, RSVP for these events in the Community.
The challenge of crafting a marketing budget that strikes the right balance between cost-effectiveness and high impact is familiar to all nonprofits. Without a well-structured budget, even the most creative marketing efforts can flop, leading to wasted resources and missed opportunities.
This webinar, led by our Senior Guide Anysa Holder, will equip you with the strategies to avoid these pitfalls. It will provide you with specific guidance for creating, monitoring, and optimizing your marketing budget to extend your nonprofit’s reach and increase engagement.
This session will cover the essentials of strategic budgeting that can amplify your nonprofit’s marketing efforts. Discover how to align your budget with your organization’s goals, ensuring every dollar is strategically invested. Gain practical advice that will empower you with the knowledge to craft a budget that supports your organization’s vision and mission.
Anysa is taking everything she has learned from her 10+ years of experience creating nonprofit marketing budgets and sharing it all with you during this brand new webinar.
Key takeaways will include:
Attend this insightful webinar designed for nonprofit marketers looking to enhance their budgeting techniques and boost the impact of their marketing initiatives. Walk away with a wealth of insights and practical steps to elevate your financial strategy and marketing effectiveness.
Meet Anysa Holder
Anysa Holder has spent nearly two decades working across nonprofits, healthcare, and finance, but the social impact sector is where she has always belonged. She currently serves in a senior leadership role at a national nonprofit while also consulting for organizations looking to strengthen their marketing, fundraising, and advocacy efforts.
She co-chairs a national network of fundraisers and serves on several advisory boards, including those focused on children’s mental health and university-level marketing education—both areas she is passionate about.
As a Senior Advisor with Nonprofit Marketing Guide, she brings that same passion to teaching and mentoring nonprofit professionals, helping them tell their stories more effectively and connect with the right audiences.
Anysa is a certified Project Management Professional (PMP), a pursuit fueled by her commitment to helping mission-driven organizations move from ideas to action. Whether launching a campaign, restructuring a team, or executing a new strategy, she thrives on creating the structure and momentum needed to turn big visions into meaningful impact.
Outside of work, she enjoys discovering new hiking trails with her fur-child, Paulo, and hosting LRDPs (Living Room Dance Parties) with family and friends. She recently earned her boating license and hopes to one day partner with local organizations to introduce more people to the water—an experience that, like her work, is all about guiding people through new territory with confidence and direction.
