Sara has a very interesting story to share about how she has transitioned from a more traditional “do everything” communications manager position to one where she is primarily a “brand journalist” or “internal journalist.”
Watch this 10-minute interview with Sara to learn
What being an “internal journalist” means in terms of Sara’s time and focus
How she is helping the food bank go beyond “ABC” donor storytelling to tell more complex and nuanced stories that raise more money
How she is using just a handful of these stories to power her integrated marketing campaigns.
By subscribing to our blog, you'll get the latest tips, insights, and updates from around the world of nonprofit communications sent to your inbox 3-4 times a week.
Thanks for joining us!
What Nonprofits Need to Know About Social Media in 2022
Download this 30+ page e-book for free for a limited time. Includes data on the top 6 social media channels like demographics, the best time to post, the top performing content and more.By downloading the report, you also consent to receive our weekly newsletter filled with marketing tips, insights, and more for nonprofit communicators.
Strictly Necessary Cookies
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.
3rd Party Cookies
This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.
Keeping this cookie enabled helps us to improve our website.
Please enable Strictly Necessary Cookies first so that we can save your preferences!