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Daily Archives: June 12, 2019

Newsjacking: From Roadkill to Rock Stars

Nonprofit PRBy Antionette Kerr, Contributing WriterJune 12, 2019Leave a comment

During the wee hours of the morning of April 8th, I received a call from Tom Harrison, director of the award-winning North Carolina Black Bear Festival and Bear-ology Museum. Tom and I met a few months earlier at my G.R.E.A.T. media relations presentation for NC ShowFest. He asked for some advice as to how his…

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