Want to Write Faster AND More Effectively? [FREE Webinar]

One of the biggest challenges for nonprofit marketers and fundraisers is producing all of the content you need to do your job well. Everywhere you look on your to-do list is something new that you need to write – direct mail, emails, newsletters, your website, social media, blog posts, advertising, proposals . . . it…

Mixed Links for Nonprofit Marketers November 1, 2013

Happy Friday! Let’s chase all that Halloween candy with some Mixed Links… A few weeks ago, we shared the giving habits of Canadians versus Americans to shed some light on the differences (and similarities) between the two countries. This new infographic reviews the differences between Canadian and American media consumption habits. The end of the year will…

Giving, Impact, and Happiness

Thanksgiving is coming up, which means lots of nonprofit messaging around gratitude. But have you thought about whether your organization has a spirit of gratitude for others? In this guest post, Ross Johnston reflects on the power of sharing both gratitude and impact, and how that can change the results you get in fundraising and…

Branding for Nonprofit Fundraising Events – Part 2: Out of the Box Event Ideas

Yesterday, Julia Reich of Stone Soup Creative gave us tips for organizing a successful, well-branded fundraising event.  Today, Julia shares some more ideas on throwing a unique event that will be sure to sure to make your occasion unforgettable. ~Kivi Guest Post by Julia Reich of Stone Soup Creative Charity supporters flock to witness or participate in fundraising…

Branding for Nonprofit Fundraising Events – Part 1: Party with a Purpose

This post is the first in a 2-part series on branding for nonprofit fundraising events by our favorite graphic designer, Julia Reich. Today, Julia discusses why events are a unique and critical component of a nonprofit’s brand. Part 2, which will be published tomorrow, covers out-of-the-box fundraising event ideas. ~Kivi Guest Post by Julia Reich…

Making Better Nonprofit Marketing Decisions

We cover a lot of topics during our six-month Nonprofit Marketing Guide Mentoring Program: 1. Defining and Understanding Who You Are Communicating With – January 2. Refining Your Messaging and Calls to Action – February 3. Finding the Right Personality for Your Communications – March 4. Mapping Out Your Content Strategy and Calendar – April…

Being a Nonprofit’s Internal Journalist [Video Interview]

When I was in Austin last month, I had a chance to catch up with Sara Peralta, the communications manager for the Capital Area Food Bank of Texas. Sara has a very interesting story to share about how she has transitioned from a more traditional “do everything” communications manager position to one where she is primarily…