In the 2014 Nonprofit Communications Trends Report
, a majority of survey participants with every job title, and every age group, said they felt overworked.
There are simply too many marketing choices available, and too little time to get it all done well.
So how do you find the balance that allows you to market your nonprofit successfully without burning out?
Join us for our new webinar, Overworked or Underworked? Reasonable Nonprofit Marketing Plans That One Person Can Handle, on Wednesday, June 18th, and we’ll attack the problem head on.
(If you can’t make the webinar live, don’t worry! You will have access to the recording for 2 weeks if you register.)
We’ll start with big-picture strategic decisions, like your goals, primary calls to action, and story arcs. Without these, you have nothing through which to filter all those “good opportunities” and your workload quickly overflows its boundaries.
Next, we’ll look at another huge factor in your marketing workload – the number of communications channels you are responsible for and the frequency of communications.
We’ll look at a handful of different communications combinations (e.g. editorial calendars) that can be reasonably accomplished part-time and full-time.
We’ll also explore ways to work more efficiently, including tips for writing faster, curating content from others, and repurposing strategies that allow you to get more out of the content you create.
And, finally, we’ll provide some tips on how to discuss your workload with others, especially those who are piling it on!
Registration for this webinar if $75 or free with an All-Access Pass.