REGISTRATION IS NOW CLOSED FOR THIS WOKSHOP

Please see our webinar schedule for other upcoming events including Jump Starters.

BRAND NEW TRAINING FORMAT

60-Minute Jump Starter

Presented by Kivi Leroux Miller

Thursday, November 19, 2020

1:00 - 2:00 pm ET (10:00 - 11:00 am PT)

Learn why creative briefs are important and the process behind creating them before customizing our samples and templates to fit your organization's needs.

If you have an All-Access Training Pass, this Jump Starter is included at no additional charge and you can register on Your Personal Dashboard to avoid paying the single registration fee.

Jump Starter - Creative Briefs

$49

This 60-minute, interactive workshop will take place Thursday, November 19 at 1:00 - 2:00 pm ET (10 - 11 am PT).

Please do not register if you can't attend live.

Are you tired of trying to create content without all the information you need upfront? Frustrated by constantly changing requests and review processes that drag on forever? A creative brief can help!

Creative Briefs are worksheets that communications staff use to collect the specific information they need from others before they begin working on a project. Creative briefs are an essential #CALMnotBUSY planning and collaboration tool.

During this Jump Starter, you’ll receive

  • Training on what a creative brief is and how to use it in your nonprofit
  • Guidance on making important decisions before designing your creative brief, including
    • Who will fill it out? Will someone requesting work from you complete the creative brief or will you do it?
    • When will it be filled out? Will the creative brief be completed before work is assigned or after?
    • Where will the creative brief live? Will you use a paper form, an online form, a Google doc or some other format?
  • Sample creative brief templates and questions to help you create a first draft. You’ll get access to sample creative briefs and templates. You’ll have time during the workshop to copy what you want and delete what you don’t, leaving you with your own private copy, customized for your organization.

What is a Jump Starter?

Jump Starters are a new workshop format from Nonprofit Marketing Guide where you leave with a first draft of a document or tool. Give us an hour and we’ll give you a bit of training, time to discuss important decisions with peers, drafts and templates to start from, and time to work on your very own copy. You’ll leave each Jump Starter with a first draft you can share with your team and complete on your own.

Jump Starter - Creative Briefs

$49

This 60-minute, interactive workshop will take place Thursday, November 19 at 1:00 - 2:00 pm ET (10 - 11 am PT).

Please do not register if you can't attend live.

KiviLerouxMiller-circleMeet Kivi Leroux Miller

Kivi Leroux Miller is the founder and CEO of Nonprofit Marketing Guide, where she helps nonprofit communications professionals learn their jobs and love their jobs through a variety of training and coaching programs.

She is the award-winning author of three books, as well as a popular blog:

CALM not BUSY: How to Manage Your Nonprofit's Communications for Great Results (2018, Bold & Bright Media)

Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (2013, Jossey-Bass). ** WINNER of the 2014 Terry McAdam Book Award **

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause" (2010, Jossey-Bass)

Kivi is also a popular keynote, workshop, and webinar presenter, speaking dozens of times each year. She is also the co-founder of Bold & Bright Media.

After many years in the San Francisco Bay Area and Washington, DC, Kivi gave up big city life to raise a family in rural North Carolina with her husband, two daughters, six cats, and countless backyard wildlife. She enjoys writing; gardening; volunteering with Girl Scouts, her church, and her local farmers market; hiking; vegetarian cooking; and teaching her kids how to bake.

Jump Starter - Creative Briefs

$49

This 60-minute, interactive workshop will take place Thursday, November 19 at 1:00 - 2:00 pm ET (10 - 11 am PT).

Please do not register if you can't attend live.