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60-Minute Webinar
Presented by Erin Malone
December 4, 2025
1:00 – 2:00 pm ET (10:00 – 11:00 am PT)
Stop reacting and be strategic! Learn how to build an editorial calendar that works.
Registration for this webinar is $99.
This webinar is FREE with an All-Access Pass. Pass Holders, please RSVP here.
Recording available if you can’t attend live, but you must register before we close registration.
Here are the facts . . .
Nonprofits with effective communications are three times as likely to use an editorial calendar as those who say their communications are ineffective. Effective communicators are also twice as likely to invest significant time into editorial planning as ineffective ones.
Editorial planning works.
An editorial calendar is a great management tool to help you feel more organized and efficient. But the right editorial calendar does even more than that. When you connect the dots between all the content you are creating in an editorial calendar, you are creating an even bigger, bolder, more powerful work product. You are also sewing together a story that your supporters and program participants will see and understand much more clearly. And you help your staff internally better understand how to help you tell that story too.
Whether you use it alone or with your whole team, managing your communications with an editorial calendar can greatly improve your effectiveness.
During this webinar, we’ll show you how to make your editorial calendar work for you.
During this webinar, you’ll learn:
While not the focus of this webinar, we will also show you a few of the most common and affordable online tools for organizing editorial calendars, including basic office productivity software like spreadsheets and layered calendars as well as project management tools like Asana and Monday.
What Others Have Said About This Webinar
“The webinar helped me realize that strategic communications doesn’t require magic abilities; anyone can do it if they get organized. It’s worth the time!” – Kimbal Cartwright, Common Ground
“Very impressed.” – Jill Schacter, City of Evanston
“Kick ass editorial calendar training!” – LB
“Great – very informative! Kivi is also always helpful with managing expectations and letting us know it’s OK not to implement everything all at once, but the important thing is to pick something to start with and to start NOW.” – Michele Soli, Mi Casa Resource Center
“Loved it!” – MW
“Great, practical tips. Very helpful!”
“It’s a how-to crash course on using an editorial calendar to plan ahead and prioritize to stop the endless cycle of putting out fires and putting strategic goals first. Thanks for a great webinar!”
“Useful and practical discussion about how to plan, how to make your editorial life easier, and how to use the process as part of your strategic planning.”
Meet Erin Malone
Erin Malone is a Senior Advisor at Nonprofit Marketing Guide where she leads webinars, workshops, and community events.
With 20 years of experience in communications for nonprofits, unions, and foundations, Erin specializes in helping organizations transform their mission, vision, and aspirations into compelling stories that resonate with their audiences. Whether through message development, branding, content creation, media relations, or executive coaching, she works at the intersection of communications and organizational development to foster impactful change.
She is also passionate about empowering teams with the skills and confidence to communicate effectively.
Erin is currently based in Brooklyn, NY but hails from a tiny town in Southern Illinois. When not nerding out on the latest trends in communications strategy, you can find her in her garden, on the dance floor, or at her workbench cutting gems and alloying metals.
