5 Considerations for Your #NPCOMM Professional Development Plan
Mar06

5 Considerations for Your #NPCOMM Professional Development Plan

  Earlier today on Facebook Live (watch the recording now), I shared five considerations for creating a professional development plan in the nonprofit communications and marketing field. #1: Live Your Life in Draft. This doesn’t mean that everything stays hidden in draft and never published. In fact, it’s the opposite: freely publish and edit again later. It’s easier to let go of perfectionism if you treat...

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My Professional Development Plan: Get Lost on Purpose
Feb20

My Professional Development Plan: Get Lost on Purpose

  In a field that is constantly changing and evolving, like nonprofit communications and marketing, it can be hard to create a professional development plan. Sure, there are bedrock concepts and skills that don’t change much, like the importance of target audiences and clear calls to action and evergreen skills like good copywriting and storytelling.  With so many people learning nonprofit communications on the job, filling...

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3 Ways to Get Promoted from Coordinator to Director
Feb15

3 Ways to Get Promoted from Coordinator to Director

Through our All-Access Pass training program and our Communications Director Mentoring Program, I meet many nonprofit communicators who are in coordinator or assistant positions and who want very much to be promoted to the manager or director level. We also work with communications directors who are working toward VP or C-Suite (“Chief of”) jobs. While lots of factors go into who gets those jobs, here are three tips that...

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How Nonprofit Comms Staff Are Getting Training
Dec07

How Nonprofit Comms Staff Are Getting Training

We asked a new set of questions about professional development for communications staff in the 2018 Nonprofit Communications Trends Report Survey this year.  We wanted to know the kinds of training people were participating in. No surprise, webinars were the most popular. But I was also happy to see that local, regional, and national conferences ranked well too. Which conference nonprofit communications staff should attend is a...

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Communications Directors Are Great Writers and Lousy Designers?
Nov29

Communications Directors Are Great Writers and Lousy Designers?

In this year’s Nonprofit Communications Trends Survey, we asked participants to rate themselves on some common skills that communications directors need. (The survey closes this Friday, so please take it now if you haven’t already!) According to the preliminary data, nonprofit communications pros overall say they are best at: Creating relevant and engaging messaging Copywriting Leading communications decisionmaking And...

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Communications Directors, Step Up and Lead
Jun27

Communications Directors, Step Up and Lead

Just about every week, I talk to nonprofit communications directors who have “limiting beliefs” that are holding them back.  Limiting beliefs are ideas or assumptions that you have about yourself, your situation, or others that limit your ability to succeed. But limiting beliefs are just that: beliefs. They are not indisputable facts, and they are often flat-out wrong. In my role as a coach, I help communications directors...

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