How to Handle Negative Comments on Facebook
May07

How to Handle Negative Comments on Facebook

We recently had this question pop up on our All-Access Pass Holder’s private Facebook Group: “How do you respond to negative or misinformed reviews of your organization on Facebook? Do you respond to each one? Post a general statement? Would you post a response as a comment on the review, or send a private message?” – AA We got some great responses from our Pass Holder community that we thought we would share...

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Love Your Boss? Tell Us Why!
Feb02

Love Your Boss? Tell Us Why!

I’ll admit it. More often than not, I have conversations with communications directors who are struggling with their bosses for one reason or another. But, every now and then, someone will say, “I love my boss” or “I have the best boss” and I’ll be momentarily startled, just because it doesn’t happen that often. So, do you have a great boss? We want to hear about it! Why does your relationship...

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Learn the Job, Love the Job: It’s Why We’re Here
Dec01

Learn the Job, Love the Job: It’s Why We’re Here

  Every company should be able to quickly explain why it exists.  For us at Nonprofit Marketing Guide, we’ve often talked about things like “helping nonprofits do smart and savvy marketing and fundraising” and “providing training and resources to nonprofit communications pros.” This year, I realized that our business and philosophy have grown beyond that: what we really want is for nonprofit...

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Your Favorite Engagement Asks?
Sep09

Your Favorite Engagement Asks?

Last week we talked about fundraising asks or offers to include in your appeals, and we got some great suggestions. Let’s try it again, this time with “engagement” asks. These can be used in their own campaigns to get your community more involved, or in tandem with a fundraising ask. Just like last week, here is my starter list. I’d love for you to share your additions in the comments! Sign a Pledge Ask people...

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If You Could Tell Consultants One Thing . . .
Jul22

If You Could Tell Consultants One Thing . . .

If you could tell consultants, freelance writers, graphic designers, and other people your nonprofits hires Just One Thing about working for nonprofit clients, what would it be? What do they not understand about nonprofits? What would make your working relationship soooo much better? Please share your advice in the comments. Lots of consultants read this blog so you are doing a public service.  ...

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How Long Should Your Job Take?
Jun18

How Long Should Your Job Take?

What’s a reasonable workload for a nonprofit communications director? To answer that question, we really need to know how long the primary parts of the job take.  So let’s talk about that! I’ve created a quick survey asking you to give a ballpark estimate on how long it takes you to do certain things. I know, “it depends!”  But let’s just go with your average experience. At the end of the survey,...

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