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What the Book Is All About

Kivi Leroux Miller signing copies of The Nonprofit Marketing Guide.

This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that’s right for your organization, no matter how understaffed or underfunded.

You’ll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online.

Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization’s mission and programs.

- Includes cost-effective strategies and proven tactics for nonprofits
- An ideal resource for thriving during challenging times
- Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit

Written by Kivi Leroux Miller, one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations.

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The Virtual Book Tour

Read guest posts and more by Kivi about the book

The Nonprofit Marketing Guide Book Club on Magic Keys Radio

Kivi and Claire Meyerhoff, Nonprofit Marketing Guide's media pro, talk about Kivi's book on their podcast, Magic Keys Radio.

Part I: Getting Ready to Do It Right
Part II: Writing a Quick-and-Dirty Marketing Plan
Part III: Building a Community of Supporters Around You
Part IV: Doing It Yourself without Doing Yourself In

More Book Reviews

 

 

Reviews in Print

You Need Kivi's Nonprofit Marketing Guide (Marc A. Pittman, The Fundraising Coach)

Book Report: Four Great Ideas from The Nonprofit Marketing Guide (Tobi Johnson, Tobi's Nonprofit Management Blog)

Real-World Survival: Introducing the Nonprofit Marketing Guide (Bart Robinson, Alberta Ecotrust Foundation)

Are You an Expert Source? Good Advice from The Nonprofit Marketing Guide (Joanne Fritz, About.com)

Bored of all your old nonprofit business books? Like book launches? (SocialFishing)

A Look at The Nonprofit Marketing Guide (Civic Intersection)

 

Read More Praise for the Book