I am the COO and Community Engagement Manager at Nonprofit Marketing Guide.

Mixed Links and Pass Winners

Welcome to a special Friday the 13th edition of Mixed Links. No black cats or broken mirrors here though. We’re bringing the good stuff today including some lucky folks who won All-Access Passes and individual webinar registrations! Let’s get started… NTC For those of who who couldn’t make it to the 2012 Nonprofit Technology Conference…

Video Making for Fun and For (Non)Profits

Video may not be the most widely used marketing channel, but it is definitely one of the fastest growing. Video, when done right, can grab your audience’s attention and make a lasting impression. Sean King, who is also participating in our Nonprofit Marketing Guide Mentoring Program, shares some takeaways from his organization’s recent video campaign. ~Kivi Guest Post…

Consistent Messaging Across Channels: The Crawl, Walk, Run Method to Consolidated Marketing

Facebook, website, direct mail, blogs, Twitter, etc. There are so many different ways to communicate with your supporters now, but how can you make sure all of those channels are integrated? Lu Esposito shares some simple, easy steps to make sure your marketing channels are all in sync.  ~Kivi Guest Post by Lu Esposito of the…

Privacy Without Pain: A Primer for Nonprofits

Yesterday, David Schulz warned us about the need to protect the private information of our participants and supporters. Today David explains the 8 basic principals involved in protecting the information you store so you don’t become the kind of example he shared yesterday. ~Kivi Guest Post by David Schulz Privacy is a cherished right.  But…

How Well Are You Protecting Your Supporters’ and Participants’ Privacy?

What measures does your nonprofit take to ensure your supporters’ and participants’ private information is safe? How often do you discuss the issue of privacy in relation to both your clients and your supporters? In today’s guest post, David Schulz provides a sobering reminder of what can happen if we aren’t making privacy an issue.…

Making Progress on Thanking Donors

I love receiving emails from readers or people who have seen me speak on how they handle their organization’s communications. Today I’m sharing a note from Theresa Swartwood, Director of Public Relations & Marketing, at Cross-Lines Community Outreach, Inc. Theresa shared her strategy for sending thank-you notes, and I think it is a great example of…