Collecting data is an important part of your job as a nonprofit communicator. But if you aren’t organizing it in a way that is useful, you may be wasting your time and not being as effective as you could be. Jay Love of Bloomerang joins us today to give you ideas on organizing all of…
Of course you are! I would love to get our Day in the Life of a Nonprofit Communicator off to a great start for 2019 which means I need to hear from you! This series is a fun way to help us better understand our community’s needs and to also let other nonprofit communicators know…
Baby, it’s cold outside! Let’s warm up with the best articles, posts, tips, and more from around the world of marketing and fundraising. I am bringing the heat with posts on video, a plea to take our trends survey, tips on #GivingTuesday and year-end fundraising as well as writing better calls to action on social media. It’s…
Thanksgiving may be next week, but year-end is a great time to thank your supporters. If you don’t think you can pull together a thank-you video quickly, Emily Roush-Bobolz, Communications Manager at the Hemophilia Federation of America shares how she did just that. ~Kristina Guest Post by Emily Roush-Bobolz It was that time of year to send…
How annoying is it that department stores skip over Thanksgiving and go right to Christmas? This year we didn’t even make it through Halloween before you could see decorations for sale, toys being stocked, and Christmas music playing…poor Thanksgiving doesn’t stand a chance. I get it. After all, Christmas time is make-or-break for retailers and,…
While you probably aren’t the only nonprofit working in your field, you could be the only one providing a certain kind of information on a specific topic to a specific type of participant or supporter. That’s your niche. Think about restaurants. Sure, there are a few places that serve cuisine from all over the world…
I am currently in Gulf Shores, AL at a tennis tournament, but I will always bring you the best articles, posts, tips, and more from around the world of marketing and fundraising. I went a little visual this week with tips on Instagram, photography, video ads, and flyer design. It’s time for Mixed Links… Allie Decker at…
It’s our most popular download of the year: The Annual Nonprofit Communications Trends Report. Each year, more than 1,000 nonprofit communicators complete the annual Nonprofit Communications Trends Survey . . . and now it’s time to look ahead to 2019. The Nonprofit Communications Trends Report is the “go to” source for what’s REALLY happening in…
Back in April, Beth Hallowell wrote a great guest post for us on How a Little Communications Research Can Yield Big Results. Today she is back to talk to you about supporter journeys and how to create an effective one. ~Kristina Guest Post by Beth Hallowell So you made an audience persona. That’s awesome! Audience…
If you have been tasked with creating graphics for your organization, but have little to no design training, then our next BRAND NEW webinar is for you! You can create powerful images that successfully engage donors, funders, media, volunteers and other supporters in-house. But you have to embrace the CRAP Join graphic designer Julia Reich…
Best of Fridays to you, kind friends! I have searched high and low for the best articles, posts, tips, and more from around the world of marketing and fundraising and have returned to you with tales of bad press, creepy personalization, and effective social media! It’s time for Mixed Links… Trouble at your organization? Find out How to…
Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: November 6: Your Design Is Full of C.R.A.P.: Using the Four Principles of Graphic Design to Create Images that Engage Audiences and Make Your Organization Look Good Learn how to effectively communicate your mission using powerful images that successfully engage your supporters. Registration is $50…
