Presented by Kivi Leroux Miller

Wednesday, June 2, 2021

1:00 – 4:00 pm ET (10:00 am – 12:00 pm PT)

Learn how to improve the way you manage your communications work so that your nonprofit can be as successful as possible.

Registration for this workshop is $249.

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Recording NOT Available. Please do not register if you can’t attend live.

We’ve spent the last 15 years researching what effective nonprofit communications teams look like (including teams of one).

You might be surprised that it’s not about having amazing writing or design skills, or understanding the ins and outs of social media algorithms, and knowing the right people.

In a simple phrase, it’s about being CALM not BUSY.

CALM is Collaborative, Agile, Logical and Methodical. BUSY is Bogus, Unrealistic, Sidestepping, and Yoked.

It’s the framework behind the most successful nonprofit communications teams under normal circumstances, and it applies even more during time of upheaval, including the coronavirus pandemic, social unrest and racial reckoning, and political divisiveness.

Unfortunately, nonprofits by default seem to produce BUSY communications teams — but the healthiest and most productive organizations shift to CALM.

During this brand-new Master Class, no matter where you are on your CALM not BUSY journey, we’ll help you strategize about the steps you can take this year to improve the way you manage your communications work so that your nonprofit can be as successful as possible.

Being CALM is all about trusting relationships, strategic conversations, routine processes, and making good decisions.

During this workshop, we’ll explore:

  • Different ways to define “effectiveness” in nonprofit communications work

  • How being collaborative, agile, logical, and methodical looks in different nonprofits, including yours!

  • The 23 different CALMing actions that all communications directors can pursue

  • Creating your own personal plan for bringing more CALM into your work this year

We’ll have these conversations with the full group and in smaller breakout groups. You’ll also have time for individual reflection and planning.

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More Frequently Asked Questions

What technology is used for this Master Class?

In addition to using Zoom, we will use Mural, a collaborative digital whiteboard, during the Master Class. You do not need your own Mural account. We will send you a warm-up exercise the day before the Master Class to get you familiar with working in Mural. For the best experience, please plan to use a computer (rather than a phone or tablet alone) when participating in the Master Class.  Turning on your video camera during the Zoom breakout discussions will also help facilitate those conversations.

Is this Master Class recorded?

Unfortunately we do NOT record workshops since there is so much time spent in small groups. Do not register if you know you cannot attend live.

If something comes up we can send you all of the resources we shared as well as answer any questions you might have about the CALM not BUSY process.

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Meet Kivi Leroux Miller

Kivi Leroux Miller is the founder and CEO of Nonprofit Marketing Guide, where she helps nonprofit communications professionals learn their jobs and love their jobs through a variety of training and coaching programs.

She is the award-winning author of three books, as well as a popular blog:

CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results (2018, Bold & Bright Media)

Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (2013, Jossey-Bass). ** WINNER of the 2014 Terry McAdam Book Award **

The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause” second edition (March 2021, Jossey-Bass)

Kivi is also a popular keynote, workshop, and webinar presenter, speaking dozens of times each year. She is also the co-founder of Bold & Bright Media.

After many years in the San Francisco Bay Area and Washington, DC, Kivi gave up big city life to raise a family in rural North Carolina with her husband, two daughters, six cats, and countless backyard wildlife. She enjoys writing; gardening; volunteering with Girl Scouts, her church, and her local farmers market; hiking; vegetarian cooking; and teaching her kids how to bake.