What Happens If You Aren’t Bold

Where Complacent Brands Go

 

Afraid to be bold in your communications or programming? I’d be more afraid if you weren’t!

How can you help your nonprofit get beyond the status quo? Get out of the grip of analysis paralysis? Stop being dismissive of anything new?

These challenges are as much a part of your job as a marketing professional as creating your email or Facebook strategy.



© 2007-2017, Nonprofit Marketing Guide. All Rights Reserved.

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  • Apple now has Rhapsody as an app, which is a great start, but it is currently hampered by the inability to store locally on your iPod, and has a dismal 64kbps bit rate. If this changes, then it will somewhat negate this advantage for the Zune, but the 10 songs per month will still be a big plus in Zune Pass’ favor.

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  • The new Zune browser is surprisingly good, but not as good as the iPod’s. It works well, but isn’t as fast as Safari, and has a clunkier interface. If you occasionally plan on using the web browser that’s not an issue, but if you’re planning to browse the web alot from your PMP then the iPod’s larger screen and better browser may be important.

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