Long annual reports just don’t make sense for most nonprofits now.
With the advent of the mobile technology, our attention spans have dropped to the point that a goldfish can focus better than we can.
There are so many distractions – email, Facebook, Twitter, etc, etc.
We are constantly jumping from one thing to the next.
People can’t focus on what they actually care about let alone on a long, boring annual report.
Stop wasting your time and theirs and Go Short!
Learn how during this free 60-minute On Demand Webinar:
Go Short with Your 2016 Annual Report
5 Benefits of Going Short:
- People will actually consume more of the content. Shorter reports can be read faster.
- Easily shared with friends. Visual content like shareable graphics or infographics will more likely be re-posted by your supporters and then seen by their friends too.
- Re-usable content. Short formats are already built in pieces that are easily broken apart and repurposed.
- Cheaper. If you want to mail a printed annual report, cutting the length cuts the cost not only of printing but also mailing.
- Forces you to focus. Condensing the usual long annual report down forces you to highlight only what is truly important.
To wrap up 2016, go short with your annual report!
During this free On Demand Webinar, you’ll see scores of real examples of short annual reports in these formats:
- 1, 2, and 4-Page Reports
- Videos under 2 Minutes
We’ll also . . .
- Help you make the case for going short
- Show you how to streamline the financial information
- Discuss how to handle the donor list, since you may need to cut it
- Explain how you can get coaching from Kivi Leroux Miller as you create your own short annual report and have it ready to publish by January 30, 2017.